The Carnival is synonymous with party, joy, and, for entrepreneurs and small business owners, a great opportunity to boost sales. In 2024, SMEs generated over R$ 1.4 million in online sales, a 70% growth compared to the previous year, according to a survey by Nuvemshop.
For 2025, the expectation is that this number will be even higher. With the increasing demand for thematic products, costumes, makeup, and accessories, it is necessary for small and medium-sized entrepreneurs to stand out in the digital market.
In this environment, the image is one of the decisive factors for sales conversion. Well-presented products, with professional and visually appealing photos, can give a small store the same aesthetic presence as a major brand. And one of the key techniques for this is background removal, which allows highlighting the product and creating high-quality images for marketplaces, social networks, and online stores.
With advanced image editing tools based on Artificial Intelligence, it is possible to remove backgrounds from photos with just a few clicks, ensuring a cleaner and more professional look. The use of neutral backgrounds is useful for e-commerce, as it is a standard featured on platforms such as Amazon, Mercado Livre, Magazine Luiza, and Shopee.
Therefore, Photoroom, a leader in AI photo editing, emphasizes the benefits of removing the background from an image, presenting the main advantages:
- Greater focus on the product: Eliminating visual distractions, the customer’s attention is directed to the main item.
- Professionalism: Standardized images convey more credibility and generate more consumer confidence.
- Easy adaptation for multiple channels: Social media, marketplaces, and ad campaigns require specific formats, and background removal facilitates this adaptation.
There are various tools that offer functions such as thematic templates, carnival filters, and advanced editing options to highlight products and make any marketing campaign more appealing.
In addition to e-commerce, carnival is a moment of high engagement on social networks, and using edited images with effects and custom backgrounds is the premise to attract customers and increase follower interaction.
With the help of tools like Photoroom, small businesses can quickly transform their photos, creating attractive promotional art for different customer profiles.
“Brands that invest in visibility during this grand national event stand out in the market. In an era where public attention is fiercely contested, being present and remembered is a strategic game that large companies play masterfully. We position ourselves as an essential tool for small businesses and digital marketing professionals, offering image editing solutions that are fast, intuitive, and high quality,” says Larissa Morimoto, growth manager at Photoroom.
Whether to remove backgrounds, create montages, or customize images with AI, professional editing is within everyone’s reach. Seize this season and get ready to attract and sell more with high-quality images!
