From today, May 8, TikTok Shop arrives in Brazil, transforming the way people can buy and discover brands and products on TikTok. Through interactive videos and live streams from brands, sellers, and creators, users easily discover and purchase the most desired products of the moment; all without leaving TikTok.
The TikTok Shop integrates inspiration, discovery, and purchase in a unique experience within the app. This complete e-commerce solution allows brands and sellers to make the most of the power of TikTok to boost their businesses.
In addition, the TikTok Shop will boost local sellers from all regions of Brazil, helping them grow by connecting their products to a broad and engaged audience. TikTok Shop helps strengthen local economies, supporting businesses of all sizes and profiles to launch, develop, and expand their businesses. As always, the security of our platform is a top priority and we have made significant investments to ensure a safe shopping experience for our buyers, sellers, and brands. With content discovery, shopping, and secure checkout, all within the app, the TikTok community will have a reliable e-commerce environment, with a positive shopping experience for everyone.
More opportunities to discover your products in the TikTok Shop
The TikTok Shop provides users with an environment to experience the discovery and acquisition of new products intuitively. The platform offers simplified tools for companies to make this discovery a reality.
What TikTok Shop offers:
- Videos and LIVE Shopping: With just one tap, TikTok users can purchase products featured directly in videos and acquire items shared during live streams they watch on the For You feed.
- Storefront: TikTok Shop shoppers can browse, discover, and buy directly from a brand or creator’s Storefront, found in the toolbar above video content. Businesses can organize custom product collections directly on the profile page, and shoppers can select products from the Storefront to explore in more detail.
- Affiliate Program: A new way to connect creators with sellers through commission-based product marketing. Creators have a new way to monetize their creativity by sharing products in short videos and live streams, and sellers can choose the affiliate program that best fits their brand.
- Seller Support: To assist sellers on their journey, TikTok offers an online learning platform with free resources and tools to educate, answer questions, and provide instructions on how to start selling on the platform.
