Tag Research

75% of Brazilian consumers regularly shop for groceries via store apps.

Brazil already has nearly 400 Artificial Intelligence companies focused on marketing, reveals an unprecedented mapping

Ad fraud is on the rise, but technology effectively protects investments, reports IAS.

Automatic PIX comes into play, but invoices remain an essential tool in Brazil

Generation Z already makes up 36% of the audience and is redefining the events sector, according to an exclusive Zig report.

Hyper-personalization and digitalization of payments redefine strategies in Brazilian retail, according to a Celcoin study.

A study maps some of the trends involving generative AI and the future of business.

Generation X has greater adherence to conscious consumption practices, according to a Serasa Experian study.

Love under pressure: Valentine's Day will be with less spending for 51% of Brazilians, reveals survey

PIX gains ground in Valentine's Day shopping, but spending intention is low