Tag: Research

Father's Day: 6 out of 10 expect to shop in physical stores.

Cielo: research shows that the strategic use of data by retailers is falling short of its potential.

Hyper-personalization and digitalization of payments are redefining strategies in Brazilian retail, according to a study by Celcoin.

Electronics are the top choice for Amazon Prime Day 2025 for 37.3% of consumers, according to a Promobit survey.

Paid traffic is becoming a key driver of growth on Instagram and is changing the platform's dynamics.

OLX, Temu, and AliExpress: study reveals the e-commerce sites and marketplaces that generate the most distrust among consumers.

Retail sales grew 6% in May, according to IPV.

Searches for used electric vehicles in Brazil are projected to grow by 57% in the first half of 2025, according to Webmotors.

Consumers trust traditional advertising more than influencer marketing, study shows.

Emotional connection drove 60% of brands that exceeded revenue targets, study shows.