At Pompéia, a renowned fashion brand with physical presence in Rio Grande do Sul and Santa Catarina, celebrates this month 10 years of operation of its e-commerce. Launched in August 2014, the company’s website has been a milestone in the brand’s expansion, allowing its products to reach every corner of Brazil.
Ana Paula Ferrão Cardoso, Marketing, CRM, and E-commerce Director of Pompéia, highlights the significant impact of the online platform: “With the virtual, we have a strong presence in the South and Southeast regions. We have increased our visibility, enabling us to carry out major initiatives and invest in events in other states. Currently, Pompéia offers its democratic and affordable fashion to the entire Brazil.”
The breadth of the online store’s reach is exemplified by sales ranging from Camaquã, in the interior of Rio Grande do Sul, to Cruzeiro do Sul, in Acre. The company even reports boat deliveries to local communities in the Amazon, demonstrating its commitment to serving customers in all regions of the country.
In addition to the website, Pompéia has expanded its purchasing options, offering customers the possibility to acquire products through WhatsApp and the Pompéia APP, reinforcing its multichannel strategy.
To celebrate this important milestone, the company is promoting the E-commerce Anniversary Week from August 19 to 25, with special campaigns and specific policies for online customers.
This celebration not only marks a decade of success in e-commerce but also highlights Pompéia’s evolution from a regional brand to a national player in the fashion market, offering its democratic and affordable fashion proposal to consumers across Brazil.
