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KaBuM! celebrates 22 years with offers and 130 thousand reais in prizes for the community

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KaBuM! celebrates 22 years with offers and 130 thousand reais in prizes for the community

The KaBuM!, e-commerce technology and games, has already started its birthday celebrations. Throughout the month, e-commerce carries out its already traditional campaign Mega May. The period, long awaited by ninjas, is full of special offers and actions for the community passionate about technological news and electronic games. 

For this year, Mega Maio will bring many raffles of items desired by gamers and will still give a year of free purchases 3 000 reais per month -, in a total of more than 130 thousand reais in prizes. In addition, the site and the app gather promotions that reach up to 80% discount.


In all, the campaign will award 22 lucky players with high-performance products that are part of the wishlist of any tech enthusiast.Among the awards are seven 5070 graphics cards, seven gamer monitors and seven PlayStation 5 consoles.

To participate in the sweepstakes, just make purchases on the company's website or app during the campaign period. Every 100 reais spent, the consumer receives a lucky number. The odds increase according to the type of purchase: those who purchase products through the application, pay via PIX, are a Prime Ninja subscriber, use the tool “Mount Your PC” or make purchases on Saturdays and Sundays, earn twice the lucky numbers for every 100 reais. New users who download the app from KaBuM! earn an extra lucky number.

The draws will be held after the campaign ends, according to the regulations available on the website www.kabum.com.br/megamaio. 

How to adopt a cloud-first strategy and accelerate digital transformation

Alexander Theodore
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How to adopt a cloud-first strategy and accelerate digital transformation

Nowadays, betting on the cloud is no longer an option, it is a necessity for any company that wants to remain relevant in the market. More than a technical choice for IT infrastructure, the cloud can be the great engine of business transformation, giving much more agility both in day to day and in the launch of innovations.

It is no wonder that the cloud services market in Brazil should grow more than 20% per year, according to Brasscom (Brazilian Association of Information and Communication Technology Companies). This growth shows how strategic it is to adopt a cloud-first approach, especially for companies that were not born digital and need to run after the loss.

The challenges of migrating to the cloud

Traditional companies still face some difficulties when migrating to the cloud. Unlike startups, which already start their operations in the cloud, these organizations need to deal with old systems, cultural changes within teams and concerns about regulations such as the LGPD (General Data Protection Law). In addition, there is always the pressure to show rapid results, which can make migration even more challenging.

The benefits are clear: a Gartner survey showed that Brazilian companies that adopted the cloud-first strategy had an increase of up to 35% in operational efficiency and reduced costs by up to 30%. Not to mention the flexibility that the cloud offers, allowing companies to adjust their resources according to demand, without wasting investments.

To start this transition on the right foot, it is essential to make a diagnosis of the current infrastructure, understanding what needs to be migrated first. The choice of cloud service provider is also a crucial step, since the Brazilian market has several options.Inclusive, many companies opt for a hybrid or multicloud approach to gain more security and flexibility.

One of the most important points when migrating to the cloud is security. According to Fortinet data, 54% of Brazilian companies that adopt cloud-first environments reinforce their protection policies, including encryption, real-time monitoring and predictive threat analysis.

What about the cost? Despite the initial investment, the cloud pays off fast.A McKinsey study showed that companies that adopted the cloud-first strategy recovered the investment in less than two years, which is an excellent result by Brazilian standards.

Cloud-first strategy is a competitive differentiator for any company that wants to stay ahead.With good planning, proper choice of suppliers, focus on digital security and empowering teams, organizations not only reduce costs and gain efficiency, but also prepare for an increasingly challenging and dynamic digital future.

Artificial Intelligence with humor and zero jargon: a book that simplifies the topic for the general public

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Artificial Intelligence with humor and zero jargon: a book that simplifies the topic for the general public

In a scenario where artificial intelligence already influences everything—from online shopping to content consumption, through education, health, and culture—the book "Artificial Intelligence for Dummies... Like Me" emerges as essential reading for those who want to stay updated without becoming programmers.

With over 20 years of experience in education, communication, and technology, and several co-authored books published, Professor Dr. Fernando Moreira has compiled all his expertise in using artificial intelligence, consulting, and teaching to write this work, which is already available for pre-order on Amazon. 

The book's concept originated from the author's real-life experiences with people who, like him, have felt intimidated by the complexity of the digital world. "It's a book for those who thought AI was only for NASA engineers but now want to understand, use, and even have fun with it," he said.

With accessible, engaging language filled with unexpected analogies (such as an astronaut squirrel and AI-powered cake recipes), the book invites the average reader—especially those who still "struggle with autocorrect"—to dive into the world of artificial intelligence without fear, without complicated formulas, and without losing the fun.

Aimed at laypeople, the curious, or even those resistant to technology, this publication is a true gateway to the conscious and practical use of AI in daily life. Fernando relies on clear explanations, humorous illustrations, practical challenges, and a "dummy-smart" glossary to help readers avoid getting lost in the acronyms and technical jargon that often deter those who most need to understand the subject.

"It's not a course, nor a mentorship, nor a miracle product. It's a nudge for those who want to stop falling behind in this increasingly digital world," he states.

App Quero Delivery invoice R$ 45M in 2024 and aims to expand to South and Southeast to grow 30% in 2025

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App Quero Delivery invoice R$ 45M in 2024 and aims to expand to South and Southeast to grow 30% in 2025

In a delivery market increasingly concentrated in the big capitals and disputed by giants, the I want Delivery created in the interior of Sergipe in 2018, the delivery and services application registered a growth of 40% compared to the previous year, reaching a turnover of R$ 45 million in 2024. Now begins a new phase of growth: its entry into the South and Southeast of the country, focusing on municipalities of up to 300 thousand inhabitants.

In 2024, Quero Delivery . The platform, which acts as one of the main delivery hubs in the Northeast, handled more than R$ 498 million in GMV (Gross Goods Volume) in the region throughout the year. Quero's strategy differs by targeting locations outside the radar of large platforms. Instead of competing in megacities, the company has developed a unique business model to serve small and medium-sized municipalities, where local commerce still plays a central role in the economy. 

For 2025, the company projects an additional growth of 30%, driven by expansion in new cities and the strengthening of strategic partnerships with restaurants, markets and local pharmacies. The company aims to reach 60 new cities in six states by the end of 2025. Among the first municipalities to receive the operation are Barretos, Bebedouro and Jales, in the interior of Sao Paulo & regions with a strong commercial vocation, but still lacking digital solutions focused on logistics and local retail.

“A Quero was born to connect real Brazil to digital, respecting the consumption dynamics and commercial structure of cities outside the big” centers, says Miguel Neto, co-founder of the company.Next to Danilo Souza, Miguel created the app in Lagarto (SE), and today leads the operation together with Eduardo France, former global vice president of key accounts at AB InBev.

The operation is already present in 240 cities in 14 states, with a complete ecosystem that goes beyond traditional delivery: the application offers food deliveries, pharmacy, market and other services, promoting a wide digitalization of local commerce.

The competitive differential of Quero is the union between accessible technology and regional capillarity strategy. This ecosystem generates a positive network effect: while retailers gain more visibility and sales, consumers access a broader and more varied offer, which increases the recurrence of use and loyalty base.

The advance of Quero Delivery happens at a time of transformation in the urban logistics and delivery sector. According to data from ABComm (Brazilian Association of Electronic Commerce), e-commerce in medium-sized cities grew 19% in 2023, and the trend is accelerating as new digital solutions gain space outside the major centers.

In addition, according to a survey by PwC Brasil, 78% of consumers in cities of up to 300 thousand inhabitants consider the delivery service a decisive factor for online shopping, a fertile ground for companies that, like Quero, understand the logistical and operational challenges of these regions.

With the advance to the Southeast and South, the startup aims at a still little explored slice of the market, with the potential to scale efficiently and with differentiation.“emos the ambition to be the main delivery and service app of Brazilian medium-sized cities, with a model that delivers real value to the shopkeeper and the consumer”, summarizes Eduardo France.

Check out 5 steps for retail to leverage your sales on Mother's Day

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Check out 5 steps for retail to leverage your sales on Mother's Day

Celebrated on May 11, Mother's Day is one of the most important dates for Brazilian retail, only behind Christmas in sales volume. To take advantage of the commercial potential of this occasion, retailers need to be prepared with assertive strategies involving customer experience, creative promotions and digital presence. 

According to a survey conducted by the Locomotive Institute in partnership with QuestionPro, 8 out of 10 Brazilians plan to present on Mother's Day in 2025. The estimate is that about 133 million consumers move the market, strengthening sales in national retail, both in the physical and digital environment.

In this promising scenario, Raphael Lassance, partner and mentor of Sales Club, the largest sales community in Brazil, gathered 5 fundamental steps that retail must follow to leverage its sales on this Mother's Day.

  1. Understand the behavior of your customerBefore you sell, you need to know. Use data from previous purchases, site behavior, and social media interactions to understand what your audience is looking for on this date.
  2. Thematic campaigns and special promotionsCreating Mother's Day-specific campaigns with emotional appeal and targeted language helps connect the brand to the consumer. Offering promotions such as combos, progressive discounts, personalized gifts and kits can attract more customers and increase the average ticket.
  3. Humanized shopping experienceTraining the team to offer a more consultative and empathetic service can convert more sales.In the online environment, well-programmed chatbots, personalized recommendations and navigation facilities are factors that positively impact the purchase decision.
  4. Enhanced digital presenceInvesting in digital marketing is essential. Targeted ads, partnerships with influencers and content on social networks help boost traffic, engage the public and increase conversion. A well-structured e-commerce, with options for fast delivery or pick-up in store, is also a competitive differentiator.
  5. Explore all channelsBeing omnichannel is a great differential. Being present in the physical store, e-commerce, social networks and WhatsApp, with consistent messaging and integration between channels, increases the reach and the chances of conversion.

By understanding the consumer profile, creating relevant experiences, strengthening presence in the right channels and offering convenience at all touchpoints, retail positions itself strategically to turn Mother's Day into an opportunity for growth, loyalty and connection with the” audience, says Raphael Lassance.

About 67% of Brazilian entrepreneurs are mothers

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About 67% of Brazilian entrepreneurs are mothers

According to the survey “Female Entrepreneurship”, conducted by the Brazilian Service for Support to Micro and Small Enterprises (Sebrae) in 2024, more than half (67%) of entrepreneurs in Brazil have children. They reconcile the mission of undertaking and generating income to maternity care, and assume one more role: to inspire and teach entrepreneurship to their own children. 

Although the role of education is not only mothers, women who run businesses can include, from early childhood, habits in the routine to develop adults with skills to deal with money. The family environment is one of the first that the child will have interaction, and it is in it that the young should feel safe enough to learn to deal with money and other issues related to financial health. 

“At home is a reliable and comfortable environment to talk about finances and still be sure of what is being taught. What we perceive in social networks and TV, is a bombardment of misinformation, guiding on gambling, easy money gain, low investments with miraculous returns and unbridled spending. Are producing young people who buy on impulse, easily indebted with easy access to credit, especially in digital banks, and with little or no knowledge about investments”, says Vanessa Cristiane Motta de Matos, founding partner of Investeendo. 

The entrepreneur is one of the founding partners of the startup that teaches financial and entrepreneurial education to children and adolescents, through physical and digital gamification, which unites the playful and the teachings on topics such as safe investments, loans and buying and selling. Investeendo, recognized for its innovation, was created with his daughter, Mariana Motta de Matos and the other partner, Sam Adam Hoffmann, at the end of 2022, and since then has impacted more than 6 thousand young people in three Brazilian states, with the use of more than 40 digital and physical games and participated in various initiatives, such as the Shark Tank Brazil program.

Financial teaching during childhood

Although the professional life of mother and daughter only come together in the social business, the teachings on entrepreneurship began well before and at home, still in adolescence.“From an early age, my mother talked and taught me about what to do to receive money, how to spend and how much to save so that I could buy something that I wanted very”, says Mariana. 

The business administrator recalls that when she began to understand the value of things and wanted to earn her own money, her mother supported her to start her business at school.“I was underage and could not have a conventional job, so we had the idea of starting to sell brigadeiro's ball gourmet. I produced and sold in the intervals of classes. On the first day I sold absolutely everything, on the second, everything too, and I had to start increasing my production to account for the demand. We did together cost and profit analysis and put on paper how much I needed to save for my larger goal. A few months passed and I was able to buy my first cell phone, and the best: with my own money”. 

In addition to the support in the first business, Vanessa always taught her daughter in a playful and fun way. “As a mother, I always worried about the financial education that I should give to Mari early, because the schools do not teach and this is a certainty in life: that we will deal with money at some point. When she was little, we had in the refrigerator a ’s, very simple and easy to follow. There were three columns, in the first paid attitudes, in the second the value she would receive for the fulfillment of each one of them and in the third what made her lose money, for example: answer the parents”.

Growing up and clearly understanding her relationship with money, Mariana observed that other young people her age did not have the same understanding, in addition to distorted values on the subject. In this way, she was willing to talk to them about finances in schools in the interior of Parana. In one of these meetings, they met Sam, a public school teacher, and soon became partners with the aim of teaching financial education in a gamified and fun way.

Small habits to teach financial notions inside the home

Currently, Brazil has more than 73 million indebted, according to a survey conducted by Serasa. To ensure that young people become adults with financial awareness and do not get into debt, they must learn from childhood. “For a child of 04 years, two R$2 notes are worth more than a note of R$10. They understand that the amount of notes is worth more than the nominal value of the note. So when they are on the market, parents can ask the child to choose only one thing. Note that we do not talk about money, but rather, the attitude of the child towards the choices, Vanessa explains. 

The banker and businesswoman points out that according to the growth of the child, attitudes, which should become routine habits, change. “For older children, it is important to give them a value and say that there is only him to spend. It is important to be firm if the choices become more expensive, and suggest that if she wants something more expensive, save the value for the next trip to the shopping”. 

Parallel to the tips, paid activities are also important ways to teach. “The most important thing is to understand that the whole family is responsible for finances. A child should not work to contribute some income, but she can turn off a light, close a faucet, take care of toys and not waste. Show her the water bill and explain that if she saves X real account, it will be possible to go to the cinema once a month, since she helped in the economy”, suggests Vanessa. 

Technology and data privacy as allies of digital marketing

Carla Evelyn Botelho's
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Technology and data privacy as allies of digital marketing

In recent years, data privacy has become an increasingly relevant topic. According to the Brazilian Internet Steering Committee (CGI.br), 60% of Brazilians are concerned with the provision of biometric data, such as fingerprints and facial recognition.In digital marketing, data collection has always been important to create effective and personalized campaigns, but with increasing awareness of data protection, companies face the challenge of balancing their marketing strategies with respect for user privacy.

It is understood that transparency about the use of data is no longer a good practice and has become a legal requirement. In this context, we see the creation of stricter regulations, such as the General Data Protection Regulation (GDPR) in Europe and the General Data Protection Law (LGPD) in Brazil, however, there is still resistance from many organizations. The research of Daryus consultancy, for example, revealed that only 20% of companies are fully adequate to the LGPD, highlighting the challenges in the implementation of protection practices. 

Data privacy needs to be understood as an opportunity to innovate and strengthen the relationship of trust with consumers.When respected and maintained with transparency, it can transform the way brands communicate, creating more effective campaigns and lasting relationships. 

So instead of limiting data-driven marketing, this scenario challenges us to rethink how we collect, store and use information ethically, ensuring that the security of consumer-provided information is always prioritized.When consumers realize that their data is handled responsibly, they tend to share it, which results in more relevant and personalized communication, enhancing the consumer experience.

How to use technology to your advantage

We have separated some fundamental tips to improve the use of technology aimed at the collection and safe management of data.

  • Use technologies that protect user data

Invest in solutions such as anonymization and encryption to protect the information collected. In addition to ensuring compliance with privacy legislation, these practices convey a real commitment to data security, which can increase consumer confidence in campaigns.

  • Invest in primary data

Investing in a primary data strategy allows companies of all sizes to satisfy the demand for consumer privacy while maintaining their ability to generate insights about them. By creating a two-way street between the brand and the public, in which value circulates in both directions, offering personalized recommendations, discounts, among others, as it collects data across the various touchpoints.

  • Focus on minimalistic and relevant data collection

Rather than seeking large volumes of data, focus only on the information essential to personalizing the user experience.This demonstrates respect for privacy and prevents excessive data collection, which can generate mistrust.

  • Bet on campaigns based on explicit consent

Make sure consumers understand and agree to the use of their data before collecting it. Offer clear incentives, such as exclusive content or benefits, in exchange for consent, ensuring the experience is mutually beneficial.

  • Adopt the “privacy by design” culture

An ideal approach is to adopt the culture of“privacy by design”, integrating privacy from product development to marketing campaigns. Technologies such as anonymization and data encryption help protect user information, even in cases of security incidents.

In summary, transparency in the use of data is a powerful tool to build more ethical and positive relationships with consumers. By clearly informing how their data will be used, companies are able to increase acceptance and engagement in campaigns, strengthening loyalty and trust of the public. Digital marketing, when aligned with the principles of privacy and transparency, has the ability to adapt and thrive in any scenario.

Eu Delivergo forecasts growth of 30%e bet on spinoff to transform Brazilian logistics

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Eu Delivergo forecasts growth of 30%e bet on spinoff to transform Brazilian logistics

From startup to collaborative logistics giant, the I Deliver the company, a pioneer in the crowdshipping model in Brazil, is preparing to take the next leap it forecasts growth of 30% in 2025 and bet on a strategic move: the spin-off of its operations.

From now on, I Deliver unfolds on two fronts:

  • I Deliver, Focused on fast deliveries through a wide network of autonomous delivery people.
  • Envoya new company that was born with the mission of digitize the operation of large carriers and retailers, offering SaaS solutions for more efficient and scalable logistics.

With action in more than 600 Cities physical presence in Sao Paulo, Rio de Janeiro, Curitiba, Porto Alegre, Salvador, Belo Horizonte and Campinas, I Deliver is expanding its mesh of metropolitan hubswith plans to reach all Brazilian capitals by the end of the year. This ensures greater capillarity in the models ship from store and same day delivery, consolidating the company as one of the main logtechs in the country.

In 2024, the company reached the 12 Million deliveries made and it has a base of 200 Thousand active deliverymen on your platformacceleration continues in 2025, with investments of more than R$ 10 million in artificial intelligence focused on service, routing, geolocation and clustering of deliveries. As a result it is expected a 20% reduction in route cost and significant gains in efficiency and predictability.

Today, today 65% of operations are concentrated in the Southeast, but growth in the North and Northeast regions is the most recent highlight.Eu Delivergo meets 140 Clientsamong them names such as Boticario, Cobasi, Petz, Vivo, Ri Happy, Reserva, Arezzo, Riachuelo, Azul Cargo and Jadlog Group.

For Vinicius Pessin, CEO and co-founder of Eu Delivergo, the goal has always been to transform logistics through technology. Now, with Eu Deliver and Envoy operating in a complementary way, we have been able to deliver efficiency for retail and scalability for large carriers and industries.”

With the segmentation of operations and the focus on cutting-edge technology, Eu Delivergo positions itself to shaping the future of logistics in Brazil with more agility, more intelligence and more impact.

Mastercard launches Agent Pay, a pioneering technology for agentic payments to drive commerce in the age of AI

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Mastercard launches Agent Pay, a pioneering technology for agentic payments to drive commerce in the age of AI

Mastercard today announced the launch of its Mastercard Agent Payments Program, Mastercard Agent Pay.The innovative solution integrates with agentic AI to revolutionize commerce.

Mastercard Agent Pay will deliver smarter, safer and more personalized payment experiences for consumers, merchants and issuers.

The program introduces the Mastercard Agentic Tokens, which build on proven tokenization capabilities that today drive global commerce solutions such as contactless mobile payments, stored secure cards and Mastercard Payment Passkeys, as well as programmable payments such as recurring expenses and subscriptions. This helps unlock an agentic commerce future where consumers and businesses can transact with confidence, security and control.

Mastercard will initially collaborate with Microsoft on new use cases to scale agentic commerce, and then with other leading AI platforms.It will also partner with technology enablers such as IBM, with its watsonx Orchestra product, to accelerate B2B use cases.

Mastercard will also work with acquirers and checkout players like Braintree and Checkout.com to enhance the tokenization capabilities that are already being used today with merchants to offer secure and transparent agentic payments.

In the case of banks, tokenized payment credentials will be seamlessly integrated into agentic commerce platforms, keeping card issuers at the forefront of this rapidly evolving technology with enhanced visibility, security and control.

How it works:

Mastercard Agent Pay will enhance generative AI conversations for people and businesses by integrating seamless, trusted payment experiences into the personalized recommendations and insights already provided on conversational platforms.

This means that for a person about to turn 30 and who is planning their birthday party, they can now talk to an AI agent to proactively select clothing and accessories from local boutiques and online retailers based on their style, the atmosphere of the venue and weather forecasts. Based on their preferences and feedback, the smart agent can make the purchase and also recommend the best way to pay, for example, using the Mastercard One Credential.

A small textile company will be able to use its AI agent to handle suppliers, optimize payment terms and manage logistics with an international supplier. From there, the AI agent can complete the cross-border purchase using a virtual corporate card token Mastercard and arrange the expedited and cost-effective delivery.

By identifying and validating a customer using Mastercard tokenization technology, a retailer will be able to offer a consistent shopping experience by adding benefits such as recommended products, free delivery, rewards and discounts.

What this means:

Mastercard will work with Microsoft to integrate Microsoft's leading AI technologies, including Microsoft Azure OpenAI Service and Microsoft Copilot Studio, with Mastercard's trusted payment solutions to develop and scale agentic commerce, meeting the evolving needs of the entire commerce value chain.

Based on the company's commitment to responsible AI, Mastercard Agent Pay will ensure that payments made within AI platforms are secure and transparent at every stage of the transaction - before, during and after.

Deepening:

Secure registration and authentication of trusted agents: The program will require trusted AI agents to be registered and verified, and after this step, it will be able to make secure payments on behalf of its users.

Facilitating secure and secure transactions: Enhanced tokenization technology will enable payments to be initiated through conversational interfaces and performed on millions of merchants of all sizes who support online commerce today.All players in the value chain, from consumers to issuers and merchants, will be able to recognize transactions facilitated by smart agents, offering greater transparency.

Establishing clear rules for consumer control: Consumers will have full control over what the agent is authorized to buy on their behalf, ensuring that the payments they make are authorized and identified securely.

Protecting against fraud and supporting consumer disputes: Mastercard's world-class cybersecurity, security and authentication capabilities will protect merchants and consumers from malicious actors end-to-end.This will include the use of AI agents to facilitate strong consumer authentication by leveraging on-device biometrics and a process to help clarify agentic transactions that may be unknown or unrecognized.

“A Mastercard is transforming and improving the way the world pays by anticipating consumer needs,”, said Jorn Lambert, global head of products at Mastercard.“The launch of Mastercard Agent Pay marks our first steps in redefining commerce in the AI era, including new merchant interfaces to distinguish trusted agents from malicious actors using agentic technology.

Recognizing the seismic implications of this evolution, we look forward to collaborating with industry players to advance agentic payment standards, such as applying the Model Context Protocol for Secure Remote Commerce.

What's next?

As agentic commerce evolves, Mastercard is committed to continuous and responsible innovation in this space - enabling use cases and maintaining a vision for the future.

Photoroom integrates OpenAI's gpt-image-1 into its next-generation AI tools, transforming product photography for e-commerce

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Photoroom integrates OpenAI's gpt-image-1 into its next-generation AI tools, transforming product photography for e-commerce

The Photoroom, the world's most popular AI photo editor, is announcing the launch of three new tools with artificial intelligence technology: Product Beautifier, Product Staging and Virtual Model. These tools use the latest OpenAI imaging technology, the gpt-image-1among the first companies in the industry and in Europe to integrate the powerful OpenAI Image API, Photoroom reaffirms its role as an innovator in generative AI, expanding its portfolio of proprietary AI-powered background removal and photo editing tools, which are already leaders in efficiency and effectiveness in the market.

These new tools are designed to give salespeople of all sizes access to professional-quality visuals, without the need for expensive equipment, photo shoots or EDITING skills - making it faster and easier for entrepreneurs and small businesses to create content with high conversion potential at scale, balancing the game for both startups and established companies.

“O gpt-image-1 opens a new level of creativity and accessibility in image editing.We are happy to be one of the first companies in the world to bring this technology to our global community of more than 200 million” users, he said Matt Rouif's, CEO and co-founder of Photoroom.“Our mission is to make the power of high-quality visuals accessible to every entrepreneur, and with this integration, we are once again turning cutting-edge AI into practical tools for product photography and e-commerce.”

New features include:

  • Product Beautifier: automatically improves lighting, pose and angles to deliver studio-quality product visuals in one click.
  • Product Staging: uses AI to analyze your product and generate a realistic and context-rich scene, repositioning and adding elements and backgrounds that fit perfectly into real-world use situations.
  • Virtual Model: applies clothing and accessories in a selected library of virtual models, offering a realistic preview of trim and fit, allowing customers to view products in different body types and styles.

As artificial intelligence continues to evolve, Photoroom reinforces its commitment to empowering entrepreneurs and e-commerce sellers of all types by offering greater access to the very best in AI technology.Whether for a solo entrepreneur starting their business or for a growing brand, Photoroom tools aim to bridge the gap between growing companies and enterprise-grade solutions.

The tools will begin rolling out to Photoroom's web app starting April 23, with updates for iOS and Android coming soon.

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