A Pitzi, a startup in the cell phone protection and insurance segment, has announced a new financial protection solution in partnership with Sabemi Seguradora to better serve the B2B market. Operating for 12 years, the company continues to revolutionize the industry, using specialized technology to offer new products and initiatives for both customers and retailers through partnerships. It is projected that by the end of 2025, the new product will account for 20% of the total company revenue.
With the aim of providing complete protection in financial instability situations, the new service stands out by offering retailers the opportunity to expand their product portfolio simply and efficiently. It includes detailed performance analysis, access to strategic data for sales monitoring, a dedicated relationship manager, incentive campaigns, training, and personalized approach to achieve high conversions. The coverage guarantees financial protection in cases of loss of income due to involuntary unemployment, temporary physical incapacity, hospitalization due to accidents, or accidental death.
For the policyholder, the benefits include advantageous conditions, access to comprehensive coverage at no additional cost, as well as prompt and straightforward assistance to activate the indemnity. Moreover, the solution boosts revenue by allowing the offer of financial protection even to visitors without purchasing intentions. With an average conversion rate of 70%, the product offers excellent value for money, is accessible, and has the ability to capture consumer interest.
“Facing alarming data on indebtedness and default in Brazil, Pitzi believes it’s essential to develop solutions that cater to both consumers and retailers. In cases of financial instability, our protection guarantees partial or total payment of policyholders’ debts, thus relieving this concern. For retailers, this solution not only expands their range of offered protections but also contributes to customer loyalty by taking care of what matters to them,” explains Tatiany Martins, Pitzi’s vice president of commercial and marketing.
“Pitzi is already part of Sabemi’s portfolio with assistance solutions like cellphone screen breakage. Now, with this new service, we are expanding our strategic partnership to bring to the B2B market a secure and efficient solution that will bring countless benefits to our clients and policyholders,” highlights Sabemi Seguradora’s Insurance head, Thiago Schmidt.
Strategic partnerships
With this innovation, Pitzi aims to expand its range of products and initiatives in the insurance sector in Brazil. Currently, the startup partners with major marketplaces and renowned brands in the electronics sector, like Amazon, Mercado Livre, and Grupo Gazin, to offer diverse services and programs to its customers.
