The Oracle announced today the inauguration of the Oracle Innovation Center, a 750 square meter space that occupies an entire floor of its headquarters in São Paulo. The center was created to connect people, industries, and technology, rethink business models, and develop transformative solutions. Integrating Oracle’s solution technologies and the support of an ecosystem composed of more than 30 strategic partners, the new space offers high performance and an intelligent and integrated view of the future.
The Oracle Innovation Center operates as a living laboratory, where human talent and technology come together to open new horizons. Being the first space of its kind from Oracle in Latin America, it represents the natural evolution of the Concept Store and draws inspiration from established initiatives in countries like the United States, United Kingdom, and Australia.
The proposal is to catalyze digital transformation by demonstrating how cutting-edge technology, powered by artificial intelligence and human creativity, can open new paths of innovation. Through immersive and interactive experiences, the space showcases solutions applied to more than ten industries, including retail, hospitality, food and beverage, energy and water, engineering and construction, health, manufacturing, finance, telecommunications, agribusiness, and logistics.
“This center represents Oracle’s commitment to inspiring the development of more connected, efficient, and innovative futures, always focusing on AI and collaboration,” says Alexandre Maioral, President of Oracle in Brazil. “At the Oracle Innovation Center, we want to show how every technological decision can shape the future of businesses, offering an environment where clients and partners can co-create and experiment with solutions at a whole new level.”
The Oracle Innovation Center offers demonstrations of concrete and innovative solutions designed to tackle real challenges, optimize processes, and create new opportunities, driving the growth of companies and clients of different sectors and sizes. The space provides immersive experiences, such as augmented reality, robotics, and an Oracle Red Bull Racing simulator. It also has dedicated areas for lectures, events, a recording studio, and demonstrations of data storage and edge computing services (the Roving Edge Infrastructure, supported by the RevOPS Solution Center).
“The major differential of the Oracle Innovation Center is the convergence between people and artificial intelligence, where technology enhances human talent to create a smarter and more collaborative future,” adds Maioral. “We want to encourage a vision where complex problems turn into opportunities, demonstrating how innovation and growth can arise from the union of data, creativity, and strategy.”
The Oracle Innovation Center is not just a physical space, it is a true ecosystem of co-creation, designed to be in constant evolution and adaptation. Here, clients and partners develop experiences that keep pace with the speed of innovation brought by artificial intelligence, creating personalized, integrated, and disruptive solutions.
