The Wellhub, the corporate wellness platform that offers employees full subscriptions with the best fitness partners, mindfulness, therapy, nutrition and sleep, announces today that it has reached a significant growth milestone: 500 million check-ins and three million subscribers since its founding in 2012. This achievement highlights the growing recognition among companies of the importance of offering comprehensive wellness benefits to their workforce
With 93% of employees stating that they value well-being as much as salary, companies are increasingly investing in their people and choosing Wellhub as their trusted partner for wellness benefits. Wellhub took ten years to reach its first 100 million check-ins, but in the last year, the check-ins of employees on the platform doubled from 250 to 500 million. Any activity that a user performs on the Wellhub platform is considered a check-in, how to participate in a yoga class, visit a local gym or take an online class via a partner app. The significant growth in subscribers and user check-ins has driven an average annual growth rate of over 75% in payments to partners from 2021 to 2024, highlighting the effectiveness of Wellhub in promoting adoption and engagement
"12 years ago", we started a mission to empower all companies to be wellness companies, where employees can connect with well-being every day. Today, upon reaching 500 million check-ins and three million subscribers, we can see the impact of this mission in full swing. Companies are investing in their most important asset – the people – to improve both the health of employees and the performance of the business, says Priscila Siqueira, leader of Wellhub in Brazil. Thank you to our corporate clients, our wellness partners, our collaborators and the millions of Wellhub subscribers around the world. You inspire us to keep innovating, ensuring that our platform evolves to meet the individual needs of an increasingly diverse workforce
Almost 60.000 wellness partners grow with Wellhub
Wellhub not only supports the global workforce, but also operates a mutually beneficial ecosystem. In addition to improving the well-being of employees and the performance of companies, Wellhub introduces new clients to its partner network, with 90% of its members being new students for the gyms they visit and apps they use
This generates additional revenue for Wellhub partners, that are increasingly choosing the corporate wellness platform to help drive their growth. In 2024, more than 8.000 new gyms, studios and apps joined the Wellhub network, 3.500 only in Brazil, including apps like Apple Fitness+, FitDance, Tembici and Utreino, in addition to the most popular gyms and studios in the country, like Bodytech, Cia Athletica,Pure Pilates, Gaviões Network, 26 Fit, Body Coach, Body Contour, Body and Health, Hammer, Live, Max Shape,Practice Network, Redfit Academy, Body Factory, among many others.
Since Wellhub does not have its own gyms or studios, do not compete with your partners; instead, focuses exclusively on providing holistic wellness benefits for companies and their employees. In 2024, Wellhub's exclusive partners received additional investments and grew 20% faster than those that were not exclusive
Wellhub has identified a true need in the market and plays a critical role in helping corporate partners and their global employee bases prioritize health and well-being. This significant growth milestone shows the impact of the platform, said Alex Crisses, Global Head of New Investments Sourcing and Co-Head of Emerging Growth at General Atlantic. "We are proud to serve as a long-term investment partner for Wellhub and look forward to continuing to support the platform's vision of promoting access to comprehensive wellness benefits through technology".”
"In the end", this achievement is not just about numbers; it is about real people transforming their lives, be it in a corporate yoga challenge that sparked a new passion for fitness, a meditation session that helped someone manage stress or a nutrition program that encouraged healthier eating. We are eager to continue innovating on our platform to serve our corporate clients, your employees and our wellness partners, concludes Priscila Siqueira, do Wellhub
