Currently, we are experiencing a period of profound transformations in the labor market, driven by the digital revolution. In this context, some areas of activity stand out as promising for 2025. According to Lilian Cidreira, professor of leadership and emotional intelligence at ESPM, sectors related to Artificial Intelligence, without a doubt, will be on the rise and tend to strengthen more and more. "Furthermore, digital marketing is a field that will continue to stand out significantly. I notice a growing interest among people in understanding this marketing approach focused mainly on social media.”
Other relevant areas pointed out by Cidreira are Emotional Intelligence and People Management. According to her, many professionals face difficulties in dealing with high-pressure environments. "In this sense, themes such as productivity and time management also stand out, since there is a direct connection between task overload and the emotional impact it can cause.”
ESPM offers a list of vacation courses in these areas. Check it out
Digital Area
Content Marketing with Artificial Intelligence -Prompts and Tools for Engagement
Course start:January 20th
Time:7:30pm to 10:30pm
Campus:ESPM Tech – Joaquim Távora Street, 1240 – Mariana Village – SP
Format:Online and live or in person
Registration and information: here
Creator Marketing and Influencer Marketing for Digital Strategies
Course start:January 22nd
Time:7pm to 10pm
Format:Online and live
Registration and information: here
High Impact Social Media Management – Position and Performance in Practice
Course start:January 27th
Time:7:30pm to 10:30pm
Campus:ESPM Tech – Joaquim Távora Street, 1240 – Mariana Village – SP
Format:Online and live or in person
Registration and information: here
Fast Track em Marketing Digital
Course start:February 2nd
Time:7:30pm to 10:30pm
Campus:ESPM Tech – Joaquim Távora Street, 1240 – Mariana Village – SP
Format:Online and live or in person
Registration and information: here
Creativity, Design Thinking and Artificial Intelligence
Course start:February 3rd
Time:7:30pm to 10:30pm
Campus:ESPM Tech – Joaquim Távora Street, 1240 – Mariana Village – SP
Format:Online and live or in person
Registration and information: here
Artificial Intelligence in Practice for Sales and Services
Course start:February 3rd
Time:7:30pm to 10:30pm
Format:Online and live
Registration and information: here
Social Media Analyst
Course start:February 10th
Time:7pm to 10pm
Format:Online and live
Registration and information: here
Artificial Intelligence applied to Digital Marketing
Course start:February 10th
Time:7:30pm to 10:30pm
Format:Online and live
Registration and information: here
Leadership Area, People and Organizational Culture
Convey Credibility When Speaking in Public
Course start:January 13th
Time:7:30pm to 10:30pm
Campus:ESPM Tech – Joaquim Távora Street, 1240 – Mariana Village – SP
Format:In person
Registration and information: here
New Strategic Leadership: Management and Creativity
Course start:January 13th
Time:7:30pm to 10:30pm
Format:Online and live
Registration and information: here
Personal Branding to Boost Your Career and Business
Course start:January 14th
Time:7:30pm to 10:30pm
Format:Online and live
Registration and information: here
Assertive Communication for Leadership
Course start:February 3rd
Time:7:30pm to 10:30pm
Campus:ESPM Tech – Joaquim Távora Street, 1240 – Mariana Village – SP
Format:Online and live or in person
Registration and information: here