The Day of the Northeasterner is celebrated on October 8, in tribute to the poet, composer, theatrical artist and musician Catulo da Paixão Cearense, who was born on this date in 1863, in São Luís, in Maranhão. Catulo was known as the Poet of the Sertão.The date is a celebration of the cultural wealth of the Northeast region, but it has also been important to highlight the success of the Northeastern people in other areas, like that of technology
The story of Agilize, the first online accounting company in Brazil is proof that the northeast is definitely on the path of successful technology companies
The company was basically founded by graduates from the computer science program at the Federal University of Bahia (UFBA) who knew nothing about accounting, but they understood everything about technology: Marlon Freitas, Rafael Caribé, Rafael Viana, Adriano Fialho and Ernesto Amorim and Alberto Vila Nova
Named afterSpeed up, started as a startup, in Salvador, in Bahia. The beginning was not easy! First, they had to explain to the clients that it was possible to have an online accounting service, and then they needed financial support. The company had the opportunity to participate in two acceleration processes- Google Launchpad Accelerator and Endeavor -, until the dreamed investment came and the business gained the speed it needed, to achieve the initial purpose which was to help entrepreneurs
Today there are more than 20 thousand companies in the client portfolio. Present in all states of the country in serving service and commerce entrepreneurs, Agilize reached the mark of R$ 40 million in revenue in the year 2023.And more than 10 thousand companies have already been opened in Brazil with the support of Fintech
"Today we already have more than 300 collaborators dreaming alongside us and making it happen". We ended up helping the entrepreneur throughout the process, from the construction of a business plan, how to reduce the tax burden, how can he sell more, attract customers, how to do marketing. We invest a lot in this education of the entrepreneur. And we still have immense market potential to increase these numbers, says Marlon Freitas, founder and CMO of Agilize
Regarding the future, the executive of Agilize emphasizes the importance of maintaining the partnership with clients as one of the most evident characteristics of the services. "We are educators of the Brazilian entrepreneur". Our projects are aimed at understanding his pain points, so that you have success and a partner at all times. We are dealing with dreams, expectations and ambitions, generating this connection more and more, explain the CMO
