In a country where, even with the improvement of indicators,Approximately 6.3 million people are still seeking employment., technological initiatives show that they can be theBridge between the positive data and life change in practice.Finding a job through the conventional model is still, for many Brazilians, a slow, frustrating, and inefficient process. Candidates face long lines, paperwork, outdated information, and often do not even receive feedback on the opportunities they apply for. On the other hand, public and private companies also waste time and resources on poorly targeted recruitment processes.the dropout or incompatibility rateThis disconnect between those seeking jobs and those offering employment has been one of the main obstacles to reducing unemployment in a structured and sustainable way.
The Emprega 360 platform digitized the old SINE (National Employment System) model, which previously operated manually with job postings posted on physical bulletin boards. The result was a revolution in access to the regional labor market and a pursuit of national expansion. “It's not enough for unemployment to decrease on the IBGE chart.For the data to become a reality in people's lives,Action is needed at the end.And that is what Emprega 360 delivers: efficiency, engagement, and results, whether for city halls or the private sector," says Gabriel Machado Lopes, partner at Equity Group. With asimilar logic to dating appsThe tool connects companies and candidates based on data and cross-referenced profiles. Technology makes the process more agile, reduces hiring time, and exponentially increases effectiveness, without relying on paper posters or long lines at service centers.
The results achieved in the city of Mariana, Minas Gerais, since the adoption of Emprega 360 are impressive and attract the attention of governments and companies across the country. In just two years, the Minas Gerais city managed to raise the rate ofutilization of public vacancies from 23% to 58%, what does it representa growth of 152%The rate ofconversion of vacancies into hires also jumped from 20% to over 65%, consolidating a new efficiency in the local employability process. During this period, 14,000 hires were made through the platform, which also connected over 24,200 candidates to real job opportunities. In total, more than 550 companies have adopted the digital system, which has already surpassed 2.8 million job views, significantly expanding reach and engagement. Furthermore, the time between the job opening and the hiring was drastically reduced, promoting a much more agile and effective dynamic for all parties involved.
The goal of Equity Group isbring Emprega 360 to other city halls, states, and private companies, transforming the labor brokerage model into a fairer, faster, and more efficient system. With the platform, the candidate gains visibility and access, while the company reduces hiring time and costs, creating a two-way street with measurable social impact.
