The company specialized in creating new technologiesCodeBit grew 35% this year, surpassing the initial expectation of 24% and the national average. According to the consulting firm IDC, the technology market in Brazil is expected to end 2024 with a growth of 12%. The good performance of the company occurs through the launch of a new product for Generative Artificial Intelligence and the internationalization of operations, started in 2023. The perspective is to continue the expansion of the business with investments of around R$ 1,2 million, and the creation of new jobs
Based in the interior of São Paulo, the CodeBit office has more than 70 employees. The idea is to increase the number to 100 by next year. "Our growth is heavily dependent on the growth and structuring of teams and people", highlights CEO Heitor Cunha. It is extremely risky to predict aggressive growth, because it involves governance, talent retention, organizational control, crop management, among other aspects, punctuate
That's why, he explains that the company invests in continuous training for the team. From a total of R$1,2 million invested, R$ 730 thousand were allocated to the training area of the employees, the equivalent of 5 thousand hours of training
In Cunha's assessment, unplanned expansion can lead to undesirable effects. "An aggressive growth could lead to a decline in the quality of deliveries", and this is something we do not compromise on. Always grow, however, with solidity and awareness is more important to us than growing in absolute numbers.”
Keep a close eye on market demands
The result above what the company itself expected and the estimate for the national market reflects the response to the growing demand for innovative solutions. The studyThe state of AI in early 2024: Gen AI adoption spikes and starts to generate value, conducted by McKinsey reveals that 72% of companies showed interest in the use of Artificial Intelligence (AI) this year, an increase compared to the 55% recorded in 2023
This year, CodeBit developed theCodeRAG, a solution that aims to facilitate the implementation of generative AI. From it, it is possible to generate knowledge and critical analysis from a specific base that can be composed of texts, images, audios or videos. Through the knowledge learned, the solution allows for analysis, answer questions and review documents. "This product, despite being new, has been demonstrating great potential and supporting the diversification of our portfolio, highlights Cunha
Other solutions have also met the growing demand for innovation. "We had significant growth of the"CodeCell, a product responsible for the assembly of hybrid cells for cloud infrastructure development and management, with times working together, both of the clients, how much our. This reduces the risk of governance, because the client does not become dependent on people, enables seasonal monitoring of projects and generates a lot of flexibility in costs and accounting, inform
According to Cunha, the CloudOps Review – responsible for reviewing cloud architectures in the security pillars, performance, availability and cost control – would close the main products responsible for the growth of CodeBit.
The perspective is that new products will be developed alongside the consolidation of those already existing. "Technology never stops". Launching products is important, as well as maturing them and making them increasingly aligned with the needs. The most important thing is to never stop, always test new things, strategies and quickly change course when necessary. We will continue following this strategy.”
New markets
The internationalization of CodeBit's operations began in 2023, with the expansion to the United States, market that has proven to be quite profitable, as shown by different surveys.
Data from LSEG Datastream reveals that the profitability of the technology sector in the country doubled in 2023 compared to the previous year. Already in 2024, he has been the main responsible for the positive performance of the stock indices, as shown by the results of the S&P 500 stock market
Conquering this market means opening many doors. "The AWS marketplace gives us the opportunity to serve globally". Clients can hire us as they hire the cloud, what eliminates various bureaucratic barriers, explain Cunha
The plans from now on include consolidating internationalization. "Within the expansion strategies of the commercial and marketing areas is the possibility of setting up a commercial office to strengthen relationships with potential clients".”
The possibility of entering new markets is also a topic for the future. "We do not have a specific focus on other countries", even though this possibility is not ruled out.”
