A SimpressIT equipment outsourcing company, such as notebooks, smartphones, and printers, announced an ambitious logistics decentralization project with the creation of 7 hubs and 50 mini-hubs in the main capitals and regions of Brazil. The company has over 600,000 devices allocated to companies across the country such as Pague Menos, Cobasi, Yamaha, Hermes Pardini, Dasa, and Harald. In many cases, Simpress equipment is used in critical operations, where a device being offline can impact sales, patient care, or business continuity. Simpress delivers a device every 12 seconds, totaling approximately 3,000 deliveries per day, 60,000 per month, and over 700,000 per year, to clients across the country. When all transactions (receipts, shipments, transfers, and withdrawals) are considered, this number rises to 2.5 million per year – including new equipment, supplies, maintenance parts, etc.
It is an extremely efficient but complex process that until recently was carried out from three Simpress distribution centers in Itajaí (1), in Santa Catarina, and in Osasco (2), in the São Paulo metropolitan area. Over the past few years, as the company grew rapidly, multiplying its revenue and the number of equipment allocated to its clients, Simpress designed a decentralization project for its logistics operation that is gaining strength with the inauguration of hubs in Santa Catarina, Espírito Santo, Brasília, Paraná, Ceará, Bahia, and Rio Grande do Sul, in addition to the mini-hubs across Brazil.
"Some changes and transformations are inevitable, and the increasing adoption of the IT equipment outsourcing model by companies is one of them. It doesn't make sense, even financially, for a company to buy a computer or laptop and have to take care of it over time. The advantages of outsourcing are so many that once a company starts, it doesn't go back on this model. We are confident that we are approaching a turning point, where outsourcing of laptops and smartphones will become dominant, just as printer outsourcing did more than two decades ago in the country, when we were pioneers in this business model," says Vittorio Danesi, CEO of Simpress. "Today, our churn is already very low – less than 0.5% per year – and providing a complete solution that receives high approval from our clients is a satisfaction for us. With the new hubs and mini-hubs, about 85% of the emergency demand for parts and equipment will be met locally with even more agility and efficiency."
In 2023, Simpress discreetly inaugurated the first hubs in Brasília, Santa Catarina, and Espírito Santo. With the good results achieved, the company gave the green light for the expansion and strengthening of the project in 2024, with the creation of new hubs. The next units will be in Curitiba, Porto Alegre, Fortaleza, and Salvador, with operations starting in January 2025. The 50 mini-hubs are located in capitals and smaller cities where Simpress has significant operations, enabling deliveries within hours after the order. For strategic reasons, the company does not disclose the locations of the mini-hubs. With the new spaces, Simpress ensures that devices (such as notebooks, PCs, tablets, printers, smartphones, and data collectors) are available more quickly to a larger number of clients across the country.
With 60 of the country's 100 largest companies as clients, Simpress's outsourcing solution goes beyond leasing: it offers complete management and delivery of customized, ready-to-use devices, including ongoing support and monitoring to ensure optimal equipment performance. In cases of breakage or theft, replacement is quick, minimizing impacts for the customer. The company stands out for its service throughout Brazil, with an aggressive SLA and comprehensive solutions that integrate multiple services. Furthermore, security is prioritized to ensure efficient management and to protect the device fleet.
Currently, the company meets the outsourcing demands of more than 4,200 out of the 5,570 Brazilian municipalities, representing 75% of the cities and 95% of the country's population. Simpress uses different modes of transportation – airplane, ship, car, motorcycle, and bus – with its own fleet (some of which is electric) and outsourced, as well as logistics partners, to ensure fast and efficient deliveries and to adapt to the specific needs of each region. The implementation of hubs and mini-hubs will expand this coverage, as well as increase Simpress's response capacity, minimize transportation time, and reduce carbon emissions, aligning with sustainability goals. The measure also reduces delivery costs, as it saves shipping fees since the new spaces will be closer to the customers.
"Simpress is currently the outsourcing company for IT equipment with the greatest reach, supporting operations in all regions of Brazil, including remote locations. Our logistics operation is unmatched and a significant competitive advantage today within the outsourcing segment. Now, with the hubs and mini-hubs, we are taking the next step in terms of quality. This is a transformative project for Simpress, with the potential to further enhance the customer experience with IT outsourcing," says Carlos Pulici, the company's Vice President of Operations. The presence of Simpress in so many municipalities is supported by robust logistics, backed by transportation partners and advanced technologies. The hubs and mini-hubs help us strengthen Simpress's reach because decentralization not only reduces delivery time but also improves customer satisfaction, who can rely on even closer and more agile service.
Simpress also implements artificial intelligence in inventory planning, ensuring that hubs and mini-hubs are always prepared to meet local demand. AI allows automatic stock balancing without manual intervention, optimizing replenishment and preventing excesses or shortages.
With hubs and mini-hubs strategically positioned across the country, Simpress not only transforms your logistics but also redefines the front-line service model in the sector. This new structure is a bold move that positions the company ahead of the demands of an increasingly demanding market, where quick response time is a significant differentiator. For Simpress, delivering technology is not enough – you need to stay one step ahead in logistics and, even more so, in the customer experience. In this way, Simpress redefines what it means to be a leader in IT device outsourcing in Brazil. In this scenario, constant innovation and local presence become central pieces in an increasingly dynamic and competitive game.
