Just over 45% of early-stage ventures in Rio Grande do Sul can be characterized as belonging to "solo entrepreneurs", since the only occupation generated by the business is that of the entrepreneur himself. On the other hand, about 55% of early-stage entrepreneurs in the State were running businesses that created at least one job for another person.
The numbers are from the Global Entrepreneurship Monitor (GEM) of the National Association of Studies and Research in Entrepreneurship (Anegepe) and were released at the end of 2024. Still according to data from the study, 60,5% of the population of RS agrees that, in the coming months, there will be good opportunities to start a business in the city or region where you live.
According to the businessman and specialist in behavioral change, Italo Rickes, the data shows a cultural shift and even a change in the mental framework of Brazilians who are beginning to see entrepreneurship clearly, demystifying that issue of having a company, to generate profit. Still, according to Rickes, much of this movement for entrepreneurship is based on necessity
"Maybe this will never change. It is not wrong for a person to feel the need and seek a way out, and entrepreneurship is one of them. Still, it is necessary to take the second step and embrace this as something that will boost your life and not the other way around. What I see the most in the consultancies and immersions we do is the 'eupresa'. It's a joke we make with the people. That is to say, the hardest step, what it is to decide to undertake and start from scratch, form a structure, even if minimal, and go to the market with an open chest, has already been given. But the entrepreneur does not always have all the tools and therefore needs to seek knowledge to be able to structure financial planning, sales, cash flow and a whole series of tools that will be the foundation for that business to grow and surpass borders, explain
Rickes integrates Impact Management, immersion program aimed at entrepreneurs that will bring together more than a hundred businesspeople in Gramado, in the Gaúcha Mountains, from February 23 to 24, with a focus on driving business and achieving high performance through management strategies and tools
"Necessity entrepreneurship", pure and simple, has lower chances of thriving. Still, most entrepreneurs take this path, because they glimpsed an opportunity. But then you look at the scenario with the pandemic, floods, the roller coaster of the economy and it is undeniable that it is very challenging. However, we often say that rough seas make great sailors. This is, the entrepreneur needs to realize the importance of planning, cash flow, what prepares you to face these drier periods and, above all, "to grow", explain
