In a scenario where connectivity and efficiency redefine business dynamics, small and medium-sized enterprises (SMEs) have found technology to be an essential ally for their creation and growth. In Brazil, this trend is reflected in the significant number of new ventures: in 2024 alone, 2.8 million new SMEs were registered, according to Sebrae data.
When entering the market, these companies face a series of challenges, with one of the main being competition with major players who have already established processes, larger investments, and cutting-edge technologies. Meanwhile, SMEs are involved in a more unstable universe, seeking to balance operational costs with customer satisfaction.
In this scenario, the solution is often found by optimizing processes using creative economy resources. An example of this is the optimization of the logistics sector, especially last-mile deliveries (the stage in which the product reaches the buyer's door). By reducing costs and facilitating logistics, these companies are able to serve their customers more effectively, ensuring quick access to the products sold. On-demand delivery platforms, such as Lalamove, are ideal partners in this strategy, as they connect partner drivers to consumers in a simple and cost-effective way. The brand's success among SME managers can be seen in the 57.5% increase between 2023 and 2024 in the number of corporate clients of the Lalamove app, demonstrating the competitive advantages of this model for companies.
A connected world demands agility
Delivery speed is no longer a differentiator; it is a requirement. Consumers expect to receive their orders quickly and have full visibility of the process, a standard that was previously only accessible to major brands.
In this context, Lalamove empowers SMEs to offer services equivalent to those of large corporations, without financial or contractual constraints to transportation companies. One of the main advantages of the platform is its flexibility: it is not necessary to sign long-term contracts or meet minimum volume requirements. This means that SMEs can adjust their costs to the actual demand without the risk of loss. During months of high demand, they have an efficient network of partner drivers for quick deliveries. During periods of low demand, costs follow the reduction in order volume, allowing for greater financial and operational control. With 24/7 options, a variety of vehicles, and real-time tracking, Lalamove offers the ideal conditions for SMEs to serve their customers quickly and cost-effectively, at any time of the year.
Empowering communities with affordable solutions
Lalamove's mission is to empower communities by making deliveries fast, simple, and accessible. This commitment is especially relevant for small businesses that do not need to invest in their own fleets or logistics teams. Pay-as-you-go flexibility ensures that costs remain low and adaptable to demand.
A practical example of this is Lever carpentry, which found a solution for its logistical demands in Lalamove. Born from the dream of two friends, Lever has been in the market for the same period as Lalamove in Brazil. The company's initial deliveries were made with one of the partners' cars, but it quickly became insufficient for the size and number of deliveries of the carpentry.
Following a supplier recommendation, Lever started placing orders through the app, which became essential for partners to have more time for furniture production, as well as to facilitate and save on the company's overall logistics. Another advantage found by Lever was the great flexibility of vehicles available on the platform. With the increase in sales, they are able to ship everything from 10cm labels to the furniture of a complete apartment. Nowadays, Lalamove is essential for the company's daily operations.
An optimistic vision for the future
In the current scenario, SMEs no longer need to remain in the shadow of large brands when it comes to delivery agility. With accessible and technological logistics solutions, such as those offered by Lalamove, they can compete on equal footing, providing speed, simplicity, and a quality experience to their customers.
By empowering small and medium-sized businesses with efficient last-mile delivery tools, Lalamove reinforces its commitment to the growth of the communities it serves and to transforming the logistics market. The message is clear: with the app, delivery speed is not a privilege for a few, but an opportunity for everyone.
