A V4 Company, a leading digital marketing consultancy in the country, announces Vinicius Colli as Chief Operating Officer (COO) and Gustavo Figueiredo as Vice President of Operations.The appointment reinforces the company's commitment to enhancing the customer journey, improving the quality of deliveries, and optimizing processes, aligning with the goal of $1 billion in annual revenue by 2030.
Focusing on customer experience and results, Colli and Figueiredo take on the challenge of expanding operational performance across the entire network, with the goal of delivering more value to the end customer. "Our goal is to ensure that each franchised unit has solid processes to deliver high-quality service, providing tangible results and an even better experience for our clients. This is the way to establish V4 Company as a reference in professional digital marketing services," says Colli.
Dener Lippert, CEO of V4, emphasizes that the new positions reflect the company's vision. Vinicius and Gustavo's leadership strengthens the network as a whole. They have the necessary experience to set standards of excellence, focusing on service quality and results, building a strong and sustainable ecosystem.
Vinicius Colli began his journey at V4 six years ago as a franchisee, investing less than R$10,000 in Colli&Co, which became the first unit to reach R$1 million in monthly revenue, alongside Gustavo Figueiredo. Today, the operation handles approximately R$40 million annually and serves clients of V4X, the company's exclusive arm for large corporations, such as XP Investimentos, Sicoob, and Grupo Salus. Both leave their respective positions at the franchise to assume new roles at the headquarters.
With the new leadership structure, V4 Company aims to optimize its operations, deliver more value to clients, and promote growth while strengthening its operations and fostering the success of its members as part of this process.