With the aim of consolidating its growth strategy and expanding its operations to new markets, the GroupDuo&Co, one of the leading digital marketing companies in Brazil, announced the hiring of Cristian Ross for the position of Chief Sales Officer (CSO). With 15 years of experience in the market, multiple awards in the sector, and established as one of the leading references in sales and performance in the channel sales model, the C-level assumes the mission of structuring and leading the company's commercial goals and objectives, covering the areas of marketing, branding, technology, and education.
Graduated in Advertising and Propaganda from Unipampa (RS) and with an MBA in Branding & Business from Centro Universitário Univates, Cristian has built a solid career spanning various roles, from the creative department to the technology sector. Worked as a marketing manager in the real estate sector before joining RD Station in 2018 as a Success Manager for partners, serving over 300 agencies. In the following years, he directed his career towards sales, taking on the Top Tier portfolio of the main partners in the ecosystem.
“More than numbers, sales are about building connections and generating real value for each customer. I am committed to aligning the team with a clear strategic vision, where innovation, efficiency and customer focus are fundamental pillars”, says Ross.
The hiring reinforces the growth plan of the Duo&Co Group, which seeks to expand its operations to the United States and other Latin American countries, in addition to achieving 30% growth in revenue in 2024.
For João Brognoli, CEO and founder of Grupo Duo&Co, Ross's entry strengthens the company's commercial structure and expands business opportunities. "We believe that sustainable growth requires well-structured processes and a clear vision of new markets and technologies. Cris's experience and performance will be essential to achieving these goals," emphasizes Brognoli.
Used to breaking sales records and accumulating excellent results, Ross takes on the challenge of boosting revenues and driving the company's growth. "Upon taking over the area, I bring a collaborative approach, seeking to actively listen to the team, understand the market, and identify new growth opportunities. I know that each challenge is a chance to turn insights into concrete results," concludes the new CSO.
