PagBank, a full-service digital bank in financial services and payment methods, elected the best business account by the iDinheiro portal and one of the main digital banks in Brazil, in partnership with influencer Ruan Juliet, held a special event last Saturday (12) in celebration of Children's Day in Rocinha Favela. The action is part of PagBank's commitment to generate financial inclusion in the country.
As a way to reinforce this commitment, PagBank distributed units of Super Banco Imobiliário, recently launched by the digital bank in partnership with Estrela. The special edition of the classic board game replaces the colored paper notes, which represented money, with toy cards representing credit and debit versions, and a toy payment machine, providing entertainment and financial education for people of all ages.
"Having access to financial education is essential for children to start developing a healthy relationship with money from an early age, and therefore, actions like this are very important, especially in regions where such access is usually limited," comments Raphael Farias, Marketing Executive Director of PagBank. "By gifting children with Super Monopoly, we manage to combine fun and education, making perfect sense on this special date, when we want to encourage them about basic financial concepts, the value of money, and financial planning, while they have fun," adds Farias.
Another highlight of the action was the partnership with Ruan Juliet, an active voice in Rocinha and on social media, with over 500,000 followers. Recognized for his work in favor of the community, Ruan plays a central role in interacting with residents, especially young people, conveying messages of inspiration and motivation for everyone to fight for their personal and professional goals.
During the festivities, children enjoyed a variety of recreational activities, such as games, raffles and musical performances, creating a celebratory environment for children and their families.
One of the largest digital banks in the country by number of customers, PagBank offers tools for in-person and online sales, a complete digital account for individuals and businesses, automatic investments, and certified CDBs rated brAAA by S&P and AAA.br by Moody’s, with yields of up to 130% of the CDI – with the ability to withdraw at any time and investments by objectives, as well as features that contribute to financial management, such as Payroll. At PagBank, the credit card has a guaranteed limit, and investments become a limit for the card itself, enhancing customers' earnings*, in addition to generating up to 1% cashback on the bill, one of the highest in the market. At PagBank, those with active and inactive balances in the FGTS can request early withdrawal, and it is also possible to contract the INSS payroll loan for retirees and pensioners directly through the PagBank app.To learn more about PagBank products,Click here.
