In a strategic move to enhance creative and innovative efficiency, Omnicom Media Group Brazil announces the launch of StudioLabs – a new platform that brings together three specialized studios dedicated to audiovisual production, design and final art. The initiative aims to optimize the delivery of creative solutions to the group's agencies and clients, connecting expertise in a collaborative and agile model
StudioLabs surges to meet the demand for more integrated processes with greater creativity, agility and innovation. The new operation of OMG Brazil, under leadership ofDanilo Vizagre, CCO of Outpromo, becomes a creative hub, with dedicated times in three fronts that complement each other
Jenifer Dantasarrives at OMG Brazil to take over the leadership of theAudiovisual Studiofocusing on narratives that align performance and creativity. With 18 years of experience in the sector, the executive has experience with agencies such as BETC Havas, AlmapBBDO, WMcCann and Mutato. Raphael Bicudo – who has been working in the group for 4 years – assume as director ofDesign Studiowith the mission to drive innovation, especially in 3D design, with a view on new trends. Already theFinal Art Studioremains under the leadership ofRenato Silva, who has been coordinating the area for eight years
The creation of StudioLabs represents a new chapter for OMG Brazil, gathering talents and expertise in an integrated structure. “With creative and strategic leadership at the helm of the three studios, we managed to expand our capacity to deliver more creative solutions, with originality and focus on our clients' results. More than an operational area, the innovation hub connects the expertise of the group's agencies and further enhances the value of the brands we serve.”, Vizagre account