Recently launched in the market, the ClickPix technology aims to facilitate and speed up sales in e-commerce, reducing the purchase time by up to 52% and cart abandonment. The solution bets on the concept of Pix First, offering a unique checkout experience and reinforcing the use of Pix, as an alternative to traditional payment methods.
On average, an e-commerce has a conversion rate of 1,33%, a low number generated by poor usability, slowness, long checkout, friction in the process and restrictive anti-fraud.For this reason, Rafael Turk, CEO of Woovi, explain that ClickPix emerges to change the current scenario by making the process fast, effective and 100% safe. "Our solution significantly reduces transaction time". It's a gain of more than half the time, in addition to ensuring a decrease in cart abandonment rates. We allow the recognition of the same user across the entire network of Woovi partner stores. Besides that, we are talking about a process in which it is also possible to recover sales via WhatsApp
For the merchants, the improvement can be analyzed in the conversion rate, in addition to the opportunity to provide a familiar and secure payment experience for the customer, reinforcing the use of Pix as an efficient alternative to traditional payment methods. According to Rafael Turk, the objective of the new solution is to transform the payment method, using effective technology and integrations, like Pix, in an even faster and more intuitive experience for e-commerce, bringing a significant impact to the payment methods market in Brazil, facilitating instant and increasingly secure transactions
