The American digital influencer and content creator Jimmy Donaldson, better known as MrBeast, is in negotiations to buy the short video platform TikTok. The information was released by the news portal Epoch Times and confirmed by MediaTalks.
MrBeast, who has over 130 million subscribers on his YouTube channel, is known for his extravagant challenge videos and philanthropic actions. Now, the 24-year-old is willing to expand his digital empire by acquiring TikTok, which has over 1 billion monthly active users.
The negotiations between MrBeast and ByteDance, the Chinese company that owns TikTok, are taking place amid growing concerns about national security and the privacy of user data on the platform in the United States. The U.S. government has been pressuring ByteDance to sell TikTok to an American company or face a possible ban in the country.
Although the financial details of the potential acquisition have not been disclosed, it is speculated that the transaction value could exceed US$50 billion, given TikTok's global reach and popularity. MrBeast, who has already earned millions of dollars with his YouTube channel and business partnerships, is seeking investors to facilitate the purchase.
MrBeast's potential entry into the race to acquire TikTok adds a new chapter to the saga involving the platform. Other tech giants, such as Microsoft and Oracle, have already shown interest in purchasing the app, but negotiations have not progressed due to regulatory and political deadlocks.
If MrBeast's purchase of TikTok materializes, the influencer could become one of the main players in the digital entertainment market, combining his successful content creation strategies with the platform's massive user base. It remains to be seen whether ByteDance and the U.S. government will reach an agreement that enables the transaction.
So far, both ByteDance and MrBeast's team have not officially commented on the ongoing negotiations. The outcome of this story could have a significant impact on TikTok's future and the dynamics of the digital entertainment market as a whole.