StartNewsReleasesmLabs launches free course for agencies focused on media results...

mLabs launches free course for agencies focused on results in social media

mLabs, the leading social media management platform in Latin America, has just launched a new free and 100% online training: the Results Agency in Social Media course. Aimed at digital agencies and social media professionals seeking greater efficiency, the course teaches how to structure clear processes, organize teams, and turn data into strategic decisions.

The training is conducted by two prominent figures in the market:Marcio Silva, Social Media Coordinator at mLabs, andBrenda DionizioInbound Marketing coordinator of the company. Both have over 20 years of experience in agencies and digital marketing.

"More than 45% of agencies managing social media networks cite process management and team preparation as their biggest challenges. This course is designed to address exactly that: turning chaos into a productive routine," explains Marcio.

Content focused on practice and resultsWith dynamic and applicable classes from the first module, the training covers everything from the main bottlenecks faced by agencies to practical tools such as the RACI matrix, task control methods, scheduling structuring, and data-driven performance analyses.

Among the topics covered are:

  • Overview of Agencies in Brazil:Challenges, pains, and causes.
  • Organizing Your Team:Assigning functions, communication, and methods.
  • Structuring a Process:Activities, management, and control.
  • Putting into Practice:Cases, tools, and solutions, including the use of the mLabs platform.
  • Data-Driven AgencyAnalysis, learning, and transparency in communication with clients.
  • Analyses and AdjustmentsProcess analysis, documentation, and active listening for continuous improvement.

The course also presents a case study of the Duo & Co agency, which, by adopting organized processes with the support of mLabs, reduced by87% of the publication scheduling time. 

Strategic training for the future of agenciesIn an increasingly competitive and results-oriented environment, the course becomes a strategic tool for agencies aiming to scale their operations more efficiently and with less strain.

In addition to technical content, participants have free access for 30 days to the mLabs platform, where they can put their knowledge into practice using features such as scheduling, performance analysis, and customized dashboards.

"Our goal is to empower agencies for a new phase of the market: more data, clearer processes, and better results for clients. Those who don't adapt will fall behind," emphasizes Brenda.

How to participateThe course is free, online, and provides a certificate. Registrations can be made athttps://contents.mlabs.com.br/curso-agencia-de-resultados 

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