Recently, a MakeOne, national company specializing in unified communication, mobility, solid customer experience (CX) strategies and personalized consulting, established a partnership with the NGO Child and Adolescent Center (CCA), from Itaquera, community center aimed at providing activities to strengthen bonds among children, adolescents and families, to receive all 36 children from the organization at its headquarters, in São Paulo, to present professions and new perspectives on working in the technology fields, marketing and human resources
The project called "Connects – "Career Day", gathered 36 underprivileged children, between 10 and 14 years old to learn more about the technology market. The presentation was made entirely in a playful manner, to gain the attention of young people and also teach in an easy and light way, focusing on three areas, information security, connectivity and IT in general. The children visited the HR sessions, marketing, IT, information security and the consulting session. Furthermore, the young people had time to have fun at the MakeOne Arena, decompression space and company games
For Adriana Muniz, Head of People, Culture and Performance, from MakeOne, contributing to the professional journey of underprivileged children is of utmost importance to the company. "We are very happy to have carried out a project like this and to have the opportunity to contribute to society as a company". Besides everything, within the youth group of the NGO, we are able to identify talents, and our collaborators who volunteered to participate on the day, they gave a computer to a child who showed great interest and potential in the area, comment on the executive
The project was extremely important, because the children had never visited a company and the contact they had was provided by the professionals present in their respective roles, in prepared rooms, well equipped, differentiated materials for each class, the information and the dynamic way of explaining according to each profession, it was a great experience for these young people. It happened at a delicate moment for the CCA, that is closed, "without being able to attend to the children due to lack of funds", explain Cristiane da Silva Souza, services manager of the NGO CCA. "In 29 years of work within the same organization", I had never experienced or lived through such an important moment for children at the age of small decisions, like someone who wants to be and which paths they want to follow. "Knowing professions and realizing new skills is essential at this moment", complete Cristiane
So that the development of children would continue happening at home, MakeOne distributed booklets for the youth and another booklet for the parents, about digital security and other points addressed at the event. The company plans to continue carrying out new projects like this with other NGOs, to try to reach and transform the lives of as many children as possible, always focused on the professional training of underprivileged youth. The next edition of "Conecta – "Career Day" is scheduled to take place in the first quarter of 2025
"This event is an action that encompasses the 'S' (Social) pillar in the ESG concept". We are focused on contributing to society, since the initiative aims to awaken in the NGO's children an interest in career options that go beyond their current context, encouraging them to dream and consider opportunities that once seemed distant,strengthening our commitment to the community, finishes Adriana Muniz
