Magalu has just launched the "Mid-Year Sale," a new promotional campaign offering products with up to 50% off. Until June 30th, thousands of items will be available at up to half price across all digital channels and physical stores of the company. The strategy is to consolidate another proprietary action that creates a buying opportunity for customers during a month with fewer promotions in retail.
"The idea is for this campaign to be permanent, held annually, and to position Magalu as the shopping destination for Brazilians by bringing consumers to our stores, websites, and app," says Aline Queirantes, Magalu's marketing and commercial director.There are hundreds of products with 50% discounts, encouraging our customers to take advantage of the opportunity to purchase that dream item.
In the company's app, customers also find special offers on selected products, such as "flash sales" with items at 50% off, "take more and pay only half" promotions (buy 2, pay for 1; buy 4, pay for 2), and cashback of up to 50%.
The campaign begins this Tuesday, the 24th, with an advertisement during Rede Record's programming and intensifies at night, during the broadcast of the Flamengo vs. Los Angeles FC match for the 2025 Club World Cup on Rede Globo. Throughout the rest of the week, in addition to these channels, customers will be impacted on YouTube, Netflix, Globoplay, and on Sunday, during Magalu's commercial on Domingão com Huck.
Check out some of the best offers below:
32" Smart TV for R$ 999.00
Clothes Iron for R$ 79.00
Creatine for R$ 49.90
Puma sneakers for R$ 139.99
Ortobom pillow for R$ 15.00
Samsung Galaxy A06 Smartphone for R$ 699.00 (Pix)
