Bemobi, specialized in essential recurring payment solutions, announced the launch of Pix by proximity and prepares its more than five thousand machines (SmartPOS) distributed throughout Brazil, so that your clients can already receive payments through this method. Anticipating the official calendar of the Central Bank. The service is in the implementation phase for the largest energy distributors, like Light and Equatorial, and education, how the Salta Group
Data from ABECS (Brazilian Association of Credit Card and Service Companies) indicates that 61% of consumers already use contactless payment as a recurring payment method. With Pix by proximity, the consumer will have one more convenient option, allowing instant and contactless transactions
The payment with Pix by proximity works similarly to cards via digital wallet, like Google Pay. To make the payment, the customer simply brings the phone close to the payment terminals, like the machines, and authorizes the operation through an authentication, how biometric reading
"The integration of the new Pix features is a fundamental pillar in Bemobi's strategy", for this reason we anticipated the initiative of the Central Bank and have already prepared our payment points for this modality, says Gadner Vieira, vice president of utilities and education at Bemobi. For the consumer, The Pix by proximity reduces friction when making a payment, since it simplifies the process and eliminates steps, how to open the banking app, required for payment by QR Code. For companies, besides being a quick and efficient option, it is an alternative that contributes to the reduction of delinquency, concludes.
Two other features that will revolutionize payments for essential recurring services in the country will be: Pix by Biometry, that will optimize digital payment journeys (online) of Pix, scheduled for the first quarter. And the automatic Pix, in which customers will be able to schedule bill payments on a recurring basis, without going through month-to-month confirmation processes, which is scheduled to start operations in June.
Para o CTO/CPO da Bemobi, Felipe Goldin, the implementation of new technologies is a crucial step for the future of payments in Brazil. The new features represent a great opportunity for evolution, towards a more digital and automated journey.Soon, this should significantly reduce the use of bank slips.”
"Pix by proximity arrives to offer our customers another practical and efficient payment option". We are excited to anticipate this feature that will bring more security and flexibility, says Baltazar Lira Araújo Junior, corporate executive of management and operation of Equatorial's revenue collection.
Traditionally, the sector of recurring billing for essential services, like energy, education, telecommunications, and health, has predominantly used the bank slip as the standard form of payment. This method, in a less digitized and banked Brazil, played a fundamental role in the collection of basic services, serving a large part of the population, banked or unbanked. In the last 5 years, Bemobi specializes in recurring payments, initially supporting mobile phone operators with digital plans based on credit card billing. This focus and specialization allowed Bemobi to develop technological platforms that optimize the conversion of recurring payment collection, reduce delinquency and retain customers
