Amazon Brazil announced another phase in the expansion of its FBA program – Amazon Logistics. The Nova Santa Rita (RS) distribution center, which has been operating the logistics program since 2024, will also begin serving sellers from the states of Santa Catarina and Paraná starting August 11. With this expansion, partner sellers from these states will be able to send their products directly to the unit and have their logistics fully managed by the company, from storage to after-sales, ensuring even more convenience and faster deliveries across the country.
This expansion represents a significant advancement in Amazon's logistics strategy, which since 2010 has already surpassed R$ 888 million in investments in Rio Grande do Sul, in addition to another R$ 90 million in Paraná and R$ 13 million in the state of Santa Catarina. With the program's expansion, Amazon allows these sellers to operate with their own local CNPJs.
With the abolition of the requirement to establish a branch in São Paulo, the seller's experience when joining the program becomes simpler and, for consumers across the country, the expansion means access to a wider variety of products with free shipping, faster deliveries due to regionalized distribution, and an improved shopping experience.
This expansion is the result of negotiations with the Rio Grande do Sul state government and was accelerated by the efforts of Amazon Brazil's local technology team, which reduced technological efforts for the launch by 95%. The program will be available until the end of 2025 at Distribution Centers in Minas Gerais, Federal District, Rio de Janeiro, Pernambuco, and Ceará.
How to participate
To participate in Amazon FBA – Logistics, the seller must have an active CNPJ in the eligible states and fall under the corresponding tax regime (Regular Regime or Simples Nacional, depending on the state), in addition to having an active Amazon account. The process is simplified into three steps: 1) List the products on FBA and set up the Amazon Invoicing system; 2) Create a shipment and prepare the products; 3) Wait for Amazon's pickup or ship these products.
For more information about FBA,Click here.
