This week, Havan received several reports from customers who were victims of a new online scam. Criminals are using Artificial Intelligence to clone the voices of businessman Luciano Hang and company employees, offering false credit limits, including for those with bad credit, in exchange for a fee.
Havan emphasizes that it does not offer this type of service and never charges any fee for obtaining the Havan Card. The card issuance occurs exclusively in physical stores, after credit analysis.
Businessman Luciano Hang laments that the company has to once again warn the public about scams involving his name and the retailer.
"It's an endless fight. While we take down one scam, many others emerge. We are just wasting time, and digital platforms do little to curb these crimes. Despite our constant warnings on social media and in the press, many people continue to fall for these scams," highlights Hang.
Havan has already obtained favorable court decisions against Meta and Google, ordering the platforms to block fraudulent ads that improperly use the company's image and Luciano Hang's, under penalty of daily fines. However, scams persist and platforms have been resistant to removing irregular content.