With operations in Latin America, Europe and Asia, with offices in São Paulo, Portugal, London and the Netherlands, the Brazilian multinationalCamera, a technology and innovation ecosystem that transforms the adoption of digital journeys into business value, announces its new office in Dubai as part of plans to expand its presence in the global market.
The region with great economic potential is focused on technology and innovation, with an attractive market for companies, featuring the largest technology district in the world. According to the platformStatesman, revenue in the IT services market in the UAE is projected to reach $3.54 billion this year.
For Arthur Lawrence, co-CEO of the FCamara group, the Middle East offers great opportunities for new business growth and is a region with great potential to become a leader in global software development. "For now, we plan to focus on financial services, healthcare, and construction. The Middle Eastern market is accelerating its digital maturity, with plenty of investment opportunities, and we are positioning ourselves locally to capture this opportunity," says Lawrence.
With an investment of £250,000 already made for the launch of the operation, local labor, and talents from Brazil and other regions, the solutions offered by the company will follow the same model as in other countries. Everything will be tailored according to the company's needs, management, and organizational culture, but the main service offered will be digital transformation with in-depth knowledge of embedded business. FCamara also sees an opportunity for infrastructure strategy services focused on cloud computing and artificial intelligence, using the workforce from Brazil, LATAM, and Portugal as the basis for structuring the services.
“This is just another step in our global expansion plan. We will use Dubai as a base to understand the current market situation. Depending on the demand for our services, we will consider opening other locations,” comments Raphael Yoshiga, CEO of FCamara UK/Dubai.
