StartNewsWhile 56% of Generation Z professionals prioritize personal life, many young people

While 56% of Generation Z professionals prioritize personal life, many young people choose to start a business in Brazil

my recent research from the Caju platform reveals that 56% of Generation Z would consider resigning to maintain a balance between personal and professional life. On the other hand, the number of young entrepreneurs in Brazil increased by 23% in the last decade, according to Sebrae. The study, that analyzed the period between the last quarter of 2013 and the last three months of 2023, points to the growth of youth participation in the creation and management of businesses. At the end of 2023, young people aged 18 to 29 represented 16,5% of the approximately 30 million entrepreneurs in the country

Also according to the survey by Caju, young people born between 1996 and 2010 have a growing presence in the labor market and are expected to represent 27% of the workforce by 2025. In addition to prioritizing financial stability (84%) and the positive impact on communities (81%). 

In this context, many young people get involved in initiatives like junior companies, that offer practical experience and opportunities for professional growth, while choosing to be their own bosses. Organizations like Brasil Júnior are examples of this movement, in which university students apply their academic knowledge to create businesses and support the development of small enterprises

SecondElias Gabriel, Executive President of Brasil Júnior(Brazilian Confederation of Junior Enterprises), junior companies offer students the opportunity to apply their theoretical knowledge in real projects and provide quality services at affordable prices

Next, he explains how this model benefits both students and small businesses

What is a junior company and what is its role

A junior company is a non-profit organization, formed and managed by university students. The goal is to provide practical experience in their fields of study, in addition to providing consulting services and project development for companies and society in general

How junior companies are regulated in Brazil

In Brazil, junior companies are regulated by Law No. 13.267, known as the Junior Company Law, sanctioned in 2016. This legislation formalizes the participation of universities and ensures the necessary support for the operation of the EJs

How junior companies work in practice

These companies are organized into three levels: cores (regional), federations (state) and confederations (national). Each level supports and guides the junior companies linked to it, ensuring the quality of the services provided and the continuous training of the members

How a student can participate in a junior company

The student needs to be enrolled in a university registered in the junior enterprise movement, which is coordinated by Brasil Júnior. This ensures academic and practical support for him to work on real projects

How does this experience impact students' careers

Participating in a junior company allows students to apply what they learn at university directly in the market. They develop management skills, teamwork and leadership, that are highly valued by the job market

Why small businesses should hire a junior company

Junior companies offer high-quality services at reduced prices, since the focus is on the students' learning. With the support of teachers and access to university laboratories, these projects maintain a high standard

Who can hire the services of a junior company

Anyone, a company or entity can hire a junior company. Small and medium entrepreneurs often find an excellent cost-benefit ratio in these services, with innovative and efficient projects

What are the main benefits for those who hire? 

Junior companies offer quality services at a reduced cost, since they do not aim for profit. Furthermore, bring innovation, with updated and efficient solutions, and contribute to the training of future professionals. Many projects also have social impact, helping to solve community challenges

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