Carnival is synonymous with celebration, joy, and, for entrepreneurs and small business owners, a great opportunity to boost sales. In 2024, SMEs generated over R$ 1.4 million in online sales, a 70% increase compared to the previous year, according to a survey by Nuvemshop.
By 2025, this number is expected to be even higher. With the increased demand for themed products, costumes, makeup, and accessories, it is necessary for small and medium-sized entrepreneurs to stand out in the digital market.
In this environment, image is one of the decisive factors for sales conversion. Well-presented products, with professional and visually appealing photos, can give a small store the same aesthetic presence as a large brand. And one of the main techniques for this is background removal, which allows you to highlight the product and create high-quality images for marketplaces, social media, and online stores.
With advanced AI-powered image editing tools, it's possible to remove photo backgrounds with just a few clicks, ensuring a cleaner and more professional look. Using neutral backgrounds is useful for e-commerce, as it's a standard practice on platforms like Amazon, Mercado Livre, Magazine Luiza, and Shopee.
Therefore, Photoroom, a leader in the AI-powered photo editing industry, emphasizes the advantages of removing the background from an image, highlighting the main benefits:
- Greater product prominence: By eliminating visual distractions, the customer's attention focuses on the main item.
- Professionalism: Standardized images convey more credibility and generate more consumer confidence.
- Easy adaptation for multiple channels: Social media, marketplaces, and advertising campaigns require specific formats, and background removal facilitates this adaptation.
There are several tools that offer features such as themed templates, carnival filters, and advanced editing options to highlight products and make any marketing campaign more attractive.
Beyond e-commerce, Carnival is a time of high engagement on social media, and using edited images with effects and personalized backgrounds is key to attracting customers and increasing follower interaction.
With the help of tools like Photoroom, small businesses can quickly transform their photos, creating attractive promotional artwork for different customer profiles.
“Brands that invest in visibility during this grand national event stand out in the market. In an era where public attention is fiercely contested, being present and remembered is a strategic game that large companies play masterfully. We position ourselves as an essential tool for small businesses and digital marketing professionals, offering image editing solutions that are fast, intuitive, and high-quality,” says Larissa Morimoto, growth manager at Photoroom.
Whether it's removing backgrounds, creating collages, or customizing images with AI, professional editing is within everyone's reach. Take advantage of this season and get ready to attract and sell more with high-quality images!
