Nowadays, "leaving behind" traditional law has become an urgent necessity in the face of innovations transforming the sector. Legal Operations, a concept on the rise, is one of the responses to the evolution of the legal market, driven by technology that impacts society as a whole.
According to Rafael Goulart, technology director atAurum,A pioneering technology company in creating solutions for freelance lawyers, offices of all sizes, and legal departments. This model aims to consolidate all essential activity flows for the operation of a law firm or legal department, allowing professionals to focus exclusively on legal matters. "Under the coordination of a Chief Legal Operations Officer (CLOO), the approach aims to optimize the efficiency and quality of legal services, positioning the department as a strategic partner within the organization," he adds.
Today, legaltech stands out as one of the pioneers in the Brazilian market by leading the implementation of Legal Ops, with two innovative solutions in its portfolio: whileAstreaIt is ideal for independent lawyers and small and medium-sized offices, promoting agile management and efficient communication,Themis It has already gained the trust of major law firms and legal departments by offering powerful automation that transforms judicial operations. "These tools not only optimize processes but also help legal professionals adapt to the new demands of the sector, redefining the future of legal practice in Brazil," explains the executive.
For Goulart, this implementation is a competitive advantage for firms seeking to stand out in the market, and with the right strategies, automation of repetitive tasks and data analysis become great allies in the pursuit of accurate results in a practical way. "Legal Ops represents an investment in the future, as a scenario is being built where the legal department is more agile and efficient. Artificial intelligence is transforming our environment, and professionals who embrace these changes will be at the forefront of innovation," he emphasizes.
The essential integration between legal operations and technology
According to Danielle Serafino, partner at Opice Blum Advogados, which specializes in Digital Law, the introduction of Legal Ops within a firm goes beyond the simple adoption of technology; it involves integrating strategic operations with innovative tools to optimize processes and services.
"The construction of the journey should be based on innovation. Simple tools, like Excel spreadsheets, can extract data, but they do not provide a strategic view of what is really happening in the operation," affirms the executive. In your office, all processes are unified under Legal Ops, resulting in more effective management aligned with market needs.
For the lawyer, another crucial aspect is the choice of technological partners with a solid track record. "Finding institutions with a reliable track record and a diversified portfolio is essential. Additionally, customization and adaptation of tools to the specific needs of each office are equally important," he adds.
