StartNewsTipsHow to prevent artificial intelligence from becoming a security problem...

How to prevent artificial intelligence from becoming a security problem in companies

Protection of sensitive data, prevention against cyberattacks, and ensuring the integrity of AI systems are fundamental pillars to face the growing digital threats in companies. The Global Cybersecurity Outlook 2024 study revealed that 54% of organizations are not prepared to handle vulnerabilities in their supply chains, increasing risks for their partners. In the last 12 months, 41% of companies that faced cyber incidents identified third parties as the source of the problem, ranging from simple attacks to sophisticated cyber espionage operations. And the impact is not limited to large corporations: in the first half of 2023 alone, Latin America suffered over 63 billion cyberattacks, with Brazil among the most affected countries, highlighting the urgent need for more robust data protection.

What do technology leaders say about the matter?
Recently, at the Aspen Security Forum, the Coalition for Safe AI (CoSAI) was launched, comprised of technology leaders including Google, Amazon, Intel, IBM, Microsoft, and NVIDIA, with the goal of establishing robust AI security standards.

In this regard, Srikrishna Shankavaram, chief cybersecurity architect of Zebra Technologies' Advanced Development and AI team, highlighted that one of the main focus areas of the Safe AI Coalition (CoSAI) will be the security of the software supply chain for Artificial Intelligence systems. "Given the complex and interconnected nature of AI ecosystems, any vulnerability at one stage can compromise the entire system," explained Shankavaram.

According to EY's Global Cybersecurity Leadership Insights Study, in terms of costs, during 2022, 37% of companies indicated that data breaches represented an expense of around 1.5 million dollars; and 35% commented that this figure reached between 1.5 and 3 million dollars for their companies.

And what security measures should be taken in the era of Artificial Intelligence?
In response to this problem, Zebra Technologies has developed a comprehensive portfolio of cybersecurity solutions to protect mobile devices and business data. Through technologies such as Zebra LifeGuard™, Mobility DNA, and biometric authentication solutions, Zebra ensures device security and data privacy.

Your advanced analytics platforms, powered by artificial intelligence, proactively detect threats, while identity management solutions control who has access to which information. These solutions not only strengthen defense against cyberattacks but also enhance the operational efficiency of companies. This is essential to preserve data integrity and ensure that artificial intelligence is used ethically and responsibly, bringing benefits to individuals, organizations, and society.

According to Manuel González, Regional Product Manager for Latin America at Zebra Technologies, “At Zebra, we understand that AI security is not just a technical priority, but a comprehensive commitment to our customers and partners. We support and are committed to initiatives that seek to establish higher security standards across the industry.”

González emphasizes that Zebra continues to enhance its AI portfolio, which includes machine learning for retail task management, intelligent vision applications, voice AI, and generative AI for wearable devices and self-checkout scanners. These innovations enable companies to create secure and scalable digital services, supported by the Zebra Savanna platform.

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E-Commerce Update is a leading company in the Brazilian market, specialized in producing and disseminating high-quality content about the e-commerce sector.
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