With the New Year, many professionals take the opportunity for renewal to rethink their career goals and seek new opportunities in the job market. After all, the beginning of a new cycle is an excellent opportunity to plan changes, align goals, and invest in personal and professional development. But, in an increasingly competitive market, standing out requires more than a well-crafted resume: it demands strategy, self-awareness, and preparation for current trends. This is what explains Hosana Azevedo, Head of Human Resources of theInfojobs, a job site and app that connects talent and companies
“This is the ideal time for professionals to analyze their career paths and identify where they can evolve, whether in mastering new skills, in the way they position themselves in the market or in strengthening their contact networks. The market is increasingly dynamic and values those who can combine technical and behavioral skills with a solid and well-directed career plan,” highlights the specialist.
Based on this perspective, it is essential to adopt a strategic approach to boost your career and seize the opportunities offered by the market. To assist in this process, Hosana Azevedo shares practical and assertive tips for those who want to start the year on the right foot and stand out in the job search in an increasingly competitive market.
1. Update and highlight your resume
The first step is to ensure that your resume is up to date and highlights your most recent achievements. "A good resume goes beyond listing your experiences. It should showcase concrete results, such as goals achieved or projects delivered, in an objective and visually appealing way," suggests Hosana. She also emphasizes the importance of customizing the document for each position. Research the company and tailor your resume to highlight skills and experiences that best align with what the organization is seeking.
2. Invest in digital skills and soft skills
In an increasingly digital world, skills such as mastery of technological tools, data analysis, and fluency in remote work platforms are important differentiators. Hosana also emphasizes the importance of soft skills. "Today, skills such as communication, problem-solving, and teamwork are valued as much as technical competencies." Online course platforms are an excellent way to acquire or enhance these skills.
3. Expand your networking and participate in events
Staying connected with other professionals in the field is essential. "Participating in events, job fairs, and discussion groups is a great way to meet people, understand market trends, and even discover job openings before they are publicly announced," says Hosana.
4. Set clear goals and create a career plan
Setting specific goals and creating a plan to achieve them is a fundamental step. "A well-structured career plan helps the professional visualize where they want to go and develop strategies to achieve each goal," says Hosana. Tools like the SMART method (specific, measurable, achievable, relevant, and time-bound) can be useful in this process.
5. Prepare for dynamic selection processes
The selection processes are more interactive and technological, involving group dynamics, online tests, and interviews with practical cases. "Being prepared for this new format is essential. Research the company, practice your personal presentation, and be open to participating in activities that assess behavioral and technical skills," advises Hosana.
Starting the year with a well-defined strategy is the key to turning ambitions into achievements. The job search is a journey that requires self-awareness, strategy, and determination. Taking advantage of the renewal period to invest in yourself, align your goals, and prepare for market demands can open doors to new opportunities and career advancements. With focus, determination, and the right actions, 2025 could be the year you take the next big professional step, concludes the specialist.
