A A&EIGHTHigh-performance end-to-end digital solutions ecosystem has just announced its new artificial intelligence tool for the market. Titled SAIO (Search AI Optimization), the feature focuses on SEO for e-commerce and was developed within B8one's innovation lab, one of the companies in the A&EIGHT group.
Resulting from a two-year development process and a total investment of R$ 1 million, SAIO features a crawler engine that allows it to use mechanisms similar to search engines like Google, Yahoo, and Bing. In this case, the solution simulates this behavior to automatically diagnose SEO opportunities and produce content that meets these requirements. In practice, the platform performs end-to-end diagnostics of partner sites and generates massive content for thousands of products through multiple AI LLMs.
According to Renato Avelar, partner and co-CEO of A&EIGHT, the solution harnessed decades of SEO expertise from the group's professionals and involved original work developed by the software engineering team, responsible for the entire application's infrastructure. "The proposal with SAIO is that the tool accomplishes, in a few days, what SEO professionals would take years to deliver for a brand. We believe it is possible to achieve a growth of between 30% and 60% in clients' organic revenue in the short term with the new platform," he highlights.
According to a study conducted by BrightEdge, more than 53% of all online traffic comes from organic searches. For Avelar, the data reinforces the importance of SEO, since by adopting strategies that direct searches to a specific company or product, brands can generate up to twice as much revenue compared to those that do not. "The main point involving the process, however, is the delay in achieving results, since organic traffic requires the creation of a large number of content aligned with complex rules responsible for ranking the material within search engines," he adds.
Hugo Alvarenga, partner and co-CEO of A&EIGHT, states that the main advantage of the tool is precisely in drastically reducing this workload, accelerating the results of partner brands through technology. "Through SAIO, we created an unprecedented mechanism in the market that combines the power of AI with one of the main needs of e-commerce. While many companies have only been using the feature to promote customer service agents, we go further by bringing an AI with direct application in SEO," he details.
For example, last year, Liz Lingerie used SAIO during a testing period and, even with the product unfinished, recorded a 64% increase in organic sales on their website. The result contributed to the brand reaching its sales target for the year and significantly reducing the need for investments in paid media.
