StartNewsEntrepreneurship and Generation Z: three out of ten young Brazilians want to have

Entrepreneurship and Generation Z: three out of ten young Brazilians want to have their own business

Entrepreneurship has become one of the most sought-after professions of Generation Z. A survey from the Federal University of São Paulo (Unifesp), in partnership with the IDEIA Research Institute, it indicates that three out of ten young Brazilians up to 27 years old aim to start their own business. The search for knowledge in this area was also noticed by Jumper! Professions and languages,a network of education that offers more than 40 vocational and foreign language courses, that has been filling up with full classes for the executive course, what prepares this audience to undertake

The Brazilian research also shows that the level of education influences the interest in entrepreneurship. The higher the education, greater the desire to have one's own business

"As institutions, let them be, schools or companies, are adapting to the needs of Generation Z, offering more innovative resumes, incorporating technology and entrepreneurship in the classroom, making learning more interactive and accessible. That's why we launched the Executive Course, to prepare this young person to undertake and ready for the job market, explain Eleandro da Costa, CEO and partner of Jumper! Professions and Languages, that saw enrollments grow by 120% in the search for executive course enrollments. 

The course consists of three modules, being the first of junior executive, focusing on the development of thesoft skills. Students receive instructions to prepare for formal job interviews and career planning. In the second module, full executive, they come across content on management and leadership. Already in the third module, senior executive, the focus is on finance and business administration, with dynamic classes and case studies that reflect the reality found in daily practice

These innovations aim not only to attract Generation Z, but also to prepare them for a constantly changing future full of challenges, says the CEO

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