With the arrival of Carnival, new opportunities for temporary jobs arise. In the live marketing and corporate events segment, the agency "Joia – Experiences that transform" increased the hiring of professionals for the season by 50% compared to last year.
The agency strengthened its team with 15 professionals, including promoters and producers, to work on promotional actions and activations during São Paulo's street Carnival. "We select professionals with experience in large-scale events and, at the same time, with the ability to quickly resolve any eventuality that may arise," says Flávia Morizono, operations and planning director at Joia.
The temporary staff are undergoing training focused on excellent service. "Furthermore, we reinforce our pillars of inclusion, respect, and empathy, not only with guests and clients but also with our partners and suppliers," emphasizes the executive.
The increase in temporary job openings at Joia reflects the market situation. The 2025 Carnival is expected to generate more than 32,000 temporary jobs, approximately 2% more than last year, according to estimates from the National Confederation of Commerce of Goods, Services, and Tourism.
Although the hiring period is only one month, “there is a possibility of hiring producers in particular”, concludes Flavia.
