StartNewsCarnival generates temporary jobs in the live marketing sector

Carnival generates temporary jobs in the live marketing sector

With the arrival of Carnival, new opportunities for temporary jobs arise. In the segment of live marketing and corporate events, the agency "Joia – "Transformative experiences" increased the hiring of seasonal professionals by 50% compared to last year

The agency strengthened its team with 15 professionals including promoters and producers, to work on promotional actions and activations at the street Carnival in São Paulo. "We select professionals with experience in large-scale events and", at the same time, with the ability to quickly resolve any eventuality that may arise, says Flávia Morizono, operations and planning director of Joia

The temporary workers are undergoing training focused on excellent service. "Furthermore, we reinforce our pillars of inclusion, respect and empathy, not only with the guests and the client, but also with our partners and suppliers, highlights the executive

The increase in temporary positions at Joia reflects the market scenario. The 2025 Carnival is expected to generate more than 32,000 temporary jobs, about 2% more compared to last year, according to estimates from the National Confederation of Commerce of Goods, Services and Tourism

Although the hiring period is only one month, "there is a possibility of hiring especially producers", concludes Flavia

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