Brazil is the fifth largest producer of electronic waste in the world and recycles only 3.24% of this material, according to data fromThe Global E-waste Monitor (2024). Attentive to this issue and committed to sustainable practices, BRLink, the Services unit of Ingram Micro Brazil, offers an innovative cloud lifecycle management support solution, reinforcing its commitment to sustainable innovation.The service facilitates and accelerates companies' data migration to the cloud by enabling the sale of obsolete IT asset parks and applying advanced IT asset disposition (ITAD) practices.
According to Guilherme Barreiro, director of BRLink and Services at Ingram Micro Brazil, cloud migration is now a strategic priority for companies of all sizes seeking efficiency, scalability, and innovation. With a comprehensive portfolio of solutions in data, artificial intelligence (AI), GenAI, Machine Learning, and cloud migration, BRLink's proposal integrates technology and innovation to promote operational efficiency and environmental responsibility, aligned with ESG guidelines.
"With ITAD, we can acquire obsolete assets and enable companies to finance much of the transition to the cloud through this operation," explains Barreiro. "The value of IT assets is not only in the financial aspect but also in the positive environmental impact that proper disposal provides."
Specialized in cloud computing projects and digital transformation, BRLink developed this solution to facilitate data migration to the cloud, generate revenue from the disposal of old assets, and reduce its environmental impact. "Our goal is to maximize operational efficiency and drive environmental responsibility for our clients. Ingram Micro, of which BRLink is a part, already has a long and proven experience in the IT asset disposition market. This financial incentive, offered by Ingram Micro, in which we acquire the client's obsolete equipment, has the potential to unlock major cloud projects, as the client turns their old assets into revenue, reducing modernization costs," says Barreiro.
The main benefits of Cloud Lifecycle Management include efficient migration, based on the best practices adopted by BRLink; environmental sustainability, with responsible disposal, reducing environmental impact; strengthening the ESG strategy, by adopting sustainable practices and valuing social and environmental commitment; additional revenue generation, through the sale of old assets as an additional source of resources; reduction of operational costs, by migrating to the cloud and reducing expenses with local infrastructure maintenance; data security, with strict protocols and advanced technologies that guarantee data protection at each stage of the process; and increased operational efficiency, since increased flexibility and scalability provide business growth.
Throughout the entire process, BRLink ensures the protection of all client data, from migration to asset disposal, applying the highest standards of security and environmental compliance. The company also assists clients in complying with local and international regulations on electronic waste disposal, consolidating corporate responsibility and achieving ESG goals. "This unique proposal in the market strengthens our leadership in innovation and sustainability, while we continue to expand our portfolio and add value to customers," concludes Barreiro.
