To support sales and visibility during Carnival, retailers, fashion and beauty business owners and restaurant owners turn to digital platforms, including those equipped with artificial intelligence (AI) resources, to create visual pieces with professional quality – like invitations, menus, custom labels and pieces for social media
According to Canva, more than 11,3 million Carnival-related designsthey have already been created within the visual communication platform in Brazil. The application, that has among Brazilians one of its largest global audiences, it was also used to generate and export (for uses outside the platform)around 26 million carnival designs.
All these creations were made with the support of resources from Canva such as Pro templates, the Magic Capture and the Magic Conversion
Data from the National Confederation of Commerce of Goods, Services and Tourism (CNC) indicate that, in 2025, Carnival is expected to generate an estimated revenue of R$ 12 in the country,3 billion in economic activities related to the date, including trade and tourism — a growth of 2,1% compared to the sales recorded in the same period last year
