Black Friday & JetSales Brazil: platform offers automation solution that promises to increase sales on Black Friday

Recent studies have favored expectations for Black Friday in 2024. Known as the best Friday of the year for retailers, the next edition has an estimated reach of R$ 7.6 billion 10% increase compared to last year -, according to a survey by Haus. Considering the importance of applying competitive advantages in the sales process to boost revenue during this period and all other 364 days of the year, Jetsales Brazil has developed a sales automation platform and integrated with WhatsApp, Instagram and Facebook service.

With tools like JetSender and JetGo!, the corporation helps small and medium-sized businesses drive sales and improve service, maximizing business opportunities during discount season and favoring long-term brand-consumer relationships. 

The JetSender platform enables mass shooting, and allows users to create and send personalized marketing campaigns to multiple contacts at once. With advanced targeting and scheduling features, the brand can maximize the impact of actions and significantly increase conversion rates. JetGo features customization and automation in interactions, with the goal of ensuring quick responses, 24 hours a day, 7 days a week. 

According to Daniel Ferreira, commercial director of Jetsales, the use of automation systems is fundamental for companies to stand out during Black Friday, as it ensures assertive communication that results in the transformation of leads into potential customers. “With the growing digitalization of the market, it is essential that organizations are prepared to meet the needs of consumers in an agile way, especially in the case of dates with high demand. An assertive communication is crucial to ensure permanence in the buying process and lead to completion. When the approach is objective and personalized, the customer feels valued and confident in proceeding with the transaction. This reduces the chances of abandonment of the cart”.

The platform also offers advanced features that allow you to perform the remarketing funnel and serve leads from social networks and the dissemination of offers, all in a single environment. With the possibility of scheduling messages, sending payment links and monitoring the performance of campaigns, brands have access to a powerful competitive advantage.

According to Lucas Carvalho, partner and CTO of Jetsales Brasil“, process automation represents an improvement in sales performance for companies. With our platform, brands can automate repetitive tasks such as sending follow-up messages and order management, freeing up time and resources to focus on growth strategies and customer loyalty”. 

Jetsales Brasil also has service functions, such as integration with chatbots and the centralization of conversations, facilitating communication and the resolution of doubts. “Na Black Friday, it is common for a high volume of queries to emerge. Our platform provides an efficient management of interactions, ensuring public satisfaction. With fierce competition, companies need to stand out beyond attractive discounts and offer an exceptional shopping experience.Serving the consumer effectively in any social network is one of the best ways to do this”, which is one of the best way to do this highlights Ferreira.