The growth of Brazilian e-commerce continues at a rapid pace. According to the Brazilian Association of Electronic Commerce (ABComm), online sales are expected to reach a revenue of R$ 224.7 billion in 2025, a 10% increase compared to 2024. The projection follows the increase in order volume, diversification of sales channels, and consumers' demand for fast and accurate deliveries. This scenario pressures the entire supply chain, especially warehouses and distribution centers, which become key components in the digital retail machinery.
With increased movements, extended shifts, and high product turnover, logistics centers need to operate at maximum efficiency. One of the critical points is lighting: the quality of the light directly impacts team productivity, safety in handling loads, and visibility for reading codes, labels, and sensors.
Energy efficiency and operational safety
According to a survey by the Brazilian Lighting Association (Abilux), replacing old systems with more robust and efficient solutions can result in up to 60% savings in electricity consumption for warehouses. Furthermore, environments with poor lighting are 20% more likely to record workplace accidents, according to data from the International Labour Organization (ILO).
In this context, manufacturers and logistics operators have been investing in technologies such as high-efficiency LED luminaires, presence sensors, automated lighting control systems, and luminaires with IP protection for dusty or humid areas. The expectation is that by 2026, more than 75% of the country's distribution centers will be fully equipped with smart lighting solutions, according to the Markets and Markets consultancy.
The choice of workshop lighting fixturesinvolves criteria such as power, durability, impact resistance, and ease of maintenance. High-performance models help optimize space layouts, reduce blind spots, and maintain visual comfort for operators. In regions with higher exposure to dust or temperature variations, such as inland warehouses or near industrial areas, the use of sealed casings and anticorrosive materials is essential.
High-performance logistics requires planning
With the forecast that more than 435 million purchases will be made in Brazilian e-commerce in 2025, logistical challenges go beyond storage. Speed in picking, traceability, and loss reduction depend on smooth operations, which require well-lit environments, full visibility of products, and efficient signage.
Companies that invested in warehouse retrofit, replacing fluorescent or metal vapor lamps with automated LED systems, managed to reduce order picking time in large volumes by up to 40%.
The modernization of infrastructure also enables alignment with ESG goals, as efficient systems contribute to the reduction of emissions and energy waste. Furthermore, many companies are integrating smart lighting with their building management systems (BMS), enabling real-time monitoring of consumption, failures, and preventive maintenance needs.
Investment with guaranteed return
Although the modernization of logistics lighting requires initial investment, the return is usually quick. According to Abesco (Brazilian Association of Energy Conservation Service Companies), lighting efficiency projects in industrial environments have an average payback of 12 to 18 months.
Faced with increasing competition and pressure for shorter delivery times, lighting, often overlooked, has become one of the differentiators for players operating with high volume in e-commerce. In 2025, it is expected to gain even more relevance in the strategic decisions of companies seeking scale, efficiency, and security in their operations.
