In an increasingly digitalized corporate environment, automating processes represents an essential competitive advantage. According to Carlos Henrique Mencaci,CEODigital Helper + Assine Bem, digital solutions are transforming the way agreements are formalized and negotiations are conducted remotely.
Does technology help close deals?
"Today, convenience sells. It impacts both employees' routines and the experience of customers and suppliers. When it comes to completing transactions, technology helps to reduce bureaucracy and increase efficiency," says Mencaci.
Digital transformation is directly related to business expansion. According to McKinsey data, Brazilian companies with high digital maturity achieve up to three times more EBITDA growth compared to those in the early stages of digitalization.
What tools are essential for smart negotiation?
To guide entrepreneurs, Mencaci lists five essential technologies for companies that want to streamline processes and ensure greater security and transparency in interactions:
1. Video conference with automatic recording
Video calls have become standard in meetings. In addition to saving costs on travel, automatic recording and transcription allow for greater control over the topics discussed, serving as a formal basis for strategic decisions.
2. Digital signature with legal validity
An essential tool for contract formalization, digital signatures offer advanced encryption, identity authentication, and compliance with the LGPD (General Data Protection Law). "The need for in-person meetings, trips to the notary office, and sending physical documents is eliminated. It is scalable productivity," highlights the executive.
3. Cloud platforms for documents
Centralizing files in the cloud allows for secure remote access, version control, and sharing with specific permissions, speeding up and organizing files within companies.
4. Document traceability
Tracking solutions allow monitoring interactions with documents, identifying who viewed them, how long they spent in each section, and where there was greater interest. This provides valuable data to personalize communications and increase the chances of closing a deal.
5. Summary of contracts by artificial intelligence
With the help of artificial intelligence, extensive documents can be automatically summarized, highlighting key clauses and relevant deadlines, making reading more efficient and strategic.
"Transforming negotiations into digital experiences goes beyond modernization. It is a real advantage in an increasingly fast and connected market," concludes Mencaci.
