As Black Friday approaches, entrepreneurs and online retailers have the opportunity to maximize their sales and strengthen their brands in the competitive digital environment. Google's research indicates that this year, 62% of Brazilians intend to make a purchase during Black Friday. The data also show a 13% increase in the first half of 2024 in the demand for product categories compared to the same period.
The 'E-commerce Trends 2024' survey, conducted by Octadesk in partnership with Opinion Box, shows that 85% of Brazilians make at least one online purchase each month and 62% of consumers make two to five online purchases monthly. With the increasing demand for online shopping, it is essential for companies to invest in an efficient website that ensures ease of payment and quick service.
“By investing in a good website, entrepreneurs not only improve the customer experience, but also expand their reach, allowing their brand to reach a much wider audience. A well-structured website is the digital showcase that transforms visitors into buyers, providing ease of transactions and trust in the brand. In the current scenario, where competition is fierce, having a solid online presence is essential for the success of a business,” explains Rafael Hertel, marketing director at Hostinger.
Rafael highlights that creating a website can be a quick and affordable process, especially with thetools offered by Hostingercompany specialized in website creation and hosting. In a matter of moments, any entrepreneur can easily and efficiently establish their online presence. With hosting plans starting at just 10 reais, through Hostinger everyone has the opportunity to stand out in the digital world without compromising their budget.
Currently, the company serves clients in more than 150 countries, and this year, Hostinger announced reaching 500,000 customers in Brazil. "We are very happy to celebrate reaching 500,000 customers in Brazil, as it is not only a reflection of our commitment to providing affordable and effective solutions but also of the trust placed in us," concludes Rafael.