StartNewsTips3 tips for companies to adapt to sustainability standards in...

3 tips for companies to adapt to sustainability standards in 2025

With the worsening of the climate crisis, environmental regulations are becoming more stringent. Resolution 193/2023 of the Securities and Exchange Commission (CVM), for example, requires companies listed on B3 to publish sustainability reports in 2026, based on 2025 processes. Furthermore, the regulation of the carbon market was recently sanctioned by President Luiz Inácio Lula da Silva (PT), establishing the Brazilian System for the Trade of Greenhouse Gas Emissions (SBCE). The system follows the cap-and-trade model, in which the government sets an emissions cap and distributes corresponding allowances. It is expected that around 5,000 companies will join the regulated market in Brazil.

Faced with this scenario, Isabela Basso, founder ofWillGreentech, which develops and simplifies the calculation of environmental impact for companies, reinforces the need to adapt to these standards. "The temperatures are rising, greenhouse gas (GHG) emissions continue to increase, and many companies are still not taking action as they should. Sustainability must be treated as a top priority, both for the good of business and the planet," he says.

To help organizations adapt to regulations and avoid the risk of financial penalties and loss of credibility in the market, the expert listed three essential tips for companies to start their decarbonization journeys through the development of their Greenhouse Gas Inventories. Check it out:

  • Customize emissions inventory

A GHG inventory is the diagnosis of a company's emissions. Nele, the main sources of emissions, whether direct or indirect, related to the company's business are evident. Consequently, the great opportunities and priorities for action to reduce emissions also become evident.

However, not all emission categories apply to certain companies, which creates the need for each to adapt the document to their reality."It is important to understand what makes sense for your business, customizing the inventory based on real operations and avoiding irrelevant data," advises Isabela.

According to the specialist, analyzing the existing categories and identifying those that are truly present in the organization's daily life is essential to produce an efficient form. "Stationary combustion, which refers to fixed equipment such as furnaces and boilers, for example, may not be as significant in your company. This type of initial 'cleaning,' customized according to the emission profile, simplifies the process and helps you focus your efforts where it truly matters," he adds.

  • Engage all areas to collect data

Data collection is a process that many companies face difficulties with. In this way, it is essential to segment responsibilities and raise awareness among each team about the impact of their activities on the environment.

"Logistics, HR, facilities, all areas need to become agents of change within the organization, driving the pursuit of more sustainable solutions," emphasizes the co-founder of Zaya. "The people responsible for sustainability initiatives need to explain to the members of these areas the meaning of the information they are collecting, showing that they are not just numbers, but rather representative of the company's emissions," he adds.

The specialist also emphasizes that this awareness promotes a change in mindset, encouraging employees to actively participate in this aspect. "When each team understands its role in the company's sustainability and decarbonization journey, they begin to question processes, identify opportunities, and feel part of the solution spontaneously," he emphasizes.

  • Monthly monitoring for quick adjustments

The monthly monitoring of sustainability reports helps companies quickly detect negative trends. In this way, it is possible to continuously and regularly adjust processes, enabling the identification of emission peaks, the analysis of their causes, and the implementation of swift corrective measures.

“Waiting an entire year to consolidate data can prevent necessary changes from being made in a timely manner, so the idea of implementing a continuous approach is essential to avoid unpleasant surprises at the end of the year,” highlights Isabela.

Beyond 2025
Finally, the specialist warns that these tips are not just "simple trends," as sustainability is a practical and continuous process. "In times of greenwashing, it is common to see companies promoting actions that, in practice, do not change their environmental impact at all. True change should be reflected in the numbers. That is why, at Zaya, we help organizations focus on what matters and generate effective results for the planet and the business," he concludes.

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