With Brazilian retail hitting record highs, the volume of retail sales grew 0.5% in February 2025 compared to January, reaching the highest level in the historical series (2000–2025). In the accumulated total for the last 12 months, the increase was 3.6%, according to data from the Monthly Retail Trade Survey (PMC/IBGE) released in April. Business owners face a challenge: to grow in an organized and financially healthy way, without losing sight of inventory control, cash flow, and customer relationships. In this environment, ERP (Enterprise Resource Planning) systems have ceased to be merely management systems and have assumed the role of a strategic piece in the retail landscape.
According to the Brazilian Association of Software Companies (ABES), the Brazilian software market, including ERP solutions, is expected to grow by 9.5% in 2025, surpassing the global average of 8.9%. Furthermore, the Panorama Mercado Software 2024 indicates that 33.3% of Brazilian organizations intend to acquire or replace their ERP systems in the next two years.
Furthermore, according to [source], spending on ERP solutions , considering core applications, supply chain, operations, and production, will reach US$4.9 billion in Brazil in 2025, 11% more than last year.
Previously, ERPs were seen as "data vaults" or purely accounting tools, but today they have transformed into integrated platforms that centralize sales, inventory, finance, orders, and customer information in real time, connecting physical and virtual stores, marketplaces, and payment methods within a single structure. "This change reflects consumer behavior, which expects a fast and frictionless experience, whether at the store counter or in the shopping app," says Chrystian Scanrfela, Head of Business at Irrah Tech, a specialist in intelligent solutions for retail.
The company is an example of this evolution, with KIGI. The platform illustrates how new ERPs are aligned with current market needs: multichannel integration, real-time inventory control, automated invoice issuance, and data analysis to guide purchasing and promotional decisions.
"Today, an efficient ERP system is no longer just about record-keeping, but about business intelligence. It needs to help retailers understand purchasing behavior, plan inventory without excess, personalize offers, and scale sales without losing financial control," he says.
The idea is simple, yet powerful: centralize everything that matters to the retailer — sales, inventory, cash register, invoices, finances, and orders — in one place, in an intuitive and integrated way between physical and online stores. The result? More assertive decisions, real scalability, and a more seamless shopping experience for the end consumer.
Furthermore, mobility has become the rule, not the exception. In the case of KIGI, for example, an application allows the entrepreneur to remotely manage their operations, monitor key performance indicators, and make adjustments in real time, something unthinkable a few years ago.
“Technological advancements have also democratized access to these tools. Previously restricted to large networks, ERP systems are now within reach of small and medium-sized retailers, who find in these solutions a way to compete with industry giants, optimizing resources and maintaining lean operations,” explains the head of Irrah.
With retail booming and consumers becoming increasingly demanding, ERPs are no longer a cost but a strategic investment for those who want to scale with health, intelligence, and control. For retailers, integrating processes and having centralized data is the new currency for surviving and thriving in a market that never stops evolving.
