Unicorn Factorial startup reaches breakeven and projects wide expansion in Brazil after global success

A Factorial, unicorn startup developer software For management and centralization of HR and DP processes, it has reached the breakeven – point at which a company achieves financial balance – in Brazilian operations, with only three years since its arrival in the country. The company, which is already consolidated globally, and for more than 8 years, has entered the ranking of the top 10 promising startups in Europe, has expanded its operations to more than 65 countries, reaching thousands of companies with its HR management platform, and now focuses heavily on the expansion of its operations in Brazil.

One of the decisive factors for this HRtech framework was the process of tropicalization of the product and processes implemented for the Brazilian market, which resulted in the reduction of 67% of operating costs and expansion of its local customer base to more than 60 thousand active users monthly. with a retention rate of 961TP3 t Since February and an average of NPS at 98 out of 100, Factorial demonstrates that its offer of solutions not only attracts new customers, but also promotes loyalty among companies that use their platform.

“ the reach of breakeven In such a short time, it is a milestone that reinforces our commitment to bringing people management and personnel department solutions, which really transform the way companies operate and their results. Brazil is a market with enormous potential, and we have already achieved impressive results with the tropicalization of our product. We are very confident that this new phase will allow us to grow even more, helping Brazilian companies to optimize their processes with cutting-edge technology”, comments Renan Conde, CEO of Factorial.

Now, with a solid foundation and the breakeven achieved, Renan Conde says that Factorial is ready to accelerate its growth in Brazil, a strategic market for the company. The company plans to increase its revenue by 2.7 times by 2025, with a combination of continuous innovation and customization of its product for local needs. “ The objective is to continue conquering new companies and strengthening the presence of the brand in one of the largest HR markets in the world. Factorial is here to stay!”, highlights the CEO.