A Solids, HR Tech people management for small and medium enterprises (SMEs), announced the launch of the Start Solids, an innovative solution developed especially for entrepreneurs of micro and small companies with reduced or even non-existent HR teams. The tool comes to the market to simplify fundamental tasks of people management, and includes, in this first stage, the Recruitment and Selection phase. The great differential of Start Solides is that it operates entirely via WhatsApp, without the need for a system, using a conversational artificial intelligence agent capable of interacting by text or audio in a simple, practical and natural way. With this innovative approach, Solides eliminates technological barriers and makes accessible something that previously seemed exclusive to large corporations.
“Solides mission is to democratize access to technology for micro, small and medium-sized companies, helping them to become more competitive. Many microentrepreneurs end up assuming various processes of people management, such as selection process, performance evaluation, feedbacks, which generates inadequate hires and, consequently, financial losses.O Start Solids enough to transform this reality”, explains Ale Garcia, co-CEO and co-founder of HR Tech. Pioneer, Solides is a SaaS that has consolidated itself as a “one-stop-shop” platform for people management that maximizes the results of Brazilian SMEs.
The Start Solids it comes to solve one of the biggest pains of the Brazilian market: the high turnover of employees. According to data from CAGED 2024, Brazil is world champion in turnover, reaching an annual average of more than 52%. Much of this happens due to wrong hiring or the lack of adequate tools to assist in recruitment.
“Our customers already achieve an average reduction of 43% in employee turnover, generating significant savings for companies.With Start Solids, we want to bring this same benefit to businesses that do not yet have their own HR structure, democratizing access to an efficient and accessible strategic management of people. A company of 20 employees, for example, can save 65 thousand reais a year by reducing their turnover”, says Garcia.
“The recruitment and selection module is just the beginning. Our vision is to expand to other fronts of people management, such as point, performance evaluation, talent development, etc.all by WhatsApp, focusing on microenterprises.We want to democratize access to strategic tools, always with the simplicity and accessibility that this channel offers”, concludes Garcia.
Recruitment and selection in the palm of your hand
While other solutions may require technical expertise from a human resources professional and personal department, the Start Solides recruitment and selection module works directly on WhatsApp, without the need for installation or integration with ATS (Applicant Tracking System) software, making it the ideal option for entrepreneurs who do not have an HR structure for more complex solutions.
Designed for business owners, the tool allows the creation of jobs in a simple and intuitive way through audio or text messages, organizes candidates based on specific criteria, offers suggestions to improve job descriptions and resumes, provides templates ready to streamline the creation process and uses concepts of behavioral mapping Solides to increase accuracy in hiring (all without requiring the user to install applications or have to register in the vacancy in specific, accelerating hiring. Despite automation, Start Solides does not eliminate human interaction: strategic decisions, such as interviews and strategic contracts, remain under the responsibility of the manager.
Data from Solides' Employability Outlook, released last month, reveal that the idea of using Artificial Intelligence in selection processes is well received by candidates.Stages such as resume submission (84%), job recommendation (81%) and profile combination with opportunities (78%) have had high acceptance for automation. However, traditionally humanized phases such as interviews (59%) and admission (59%) are still seen as moments that require personal interaction.
Solides has been developing solutions using AI for more than a decade. Only in recent years, the company has strengthened its portfolio with technology-based products such as the Unified Talent Bank and Copilot Solides, reinforcing its position as a company that values innovation without losing sight of what really matters: people.


