Rakuten Symphony, Inc. announces a strategic partnership with Simply Tech LTDA, a leading technology company for automation and digital transformation, as a distributor for its solutions and services Rakuten Cloud in the markets of South and Central America, initially focusing on Brazil, Mexico, and Colombia.
Under the agreement, Simply Tech will provide the Rakuten Cloud-Native Platform, Rakuten Cloud-Native Orchestrator, and Rakuten Cloud-Native Storage solutions to resellers and businesses in these regions. This collaboration aims to accelerate digital transformation in key sectors—including healthcare, financial services, retail, and manufacturing—by making high-performance, cloud-native technology more accessible and cost-effective.
Rakuten Symphony offers cloud-native platform and software-defined storage solutions designed for automation and AI. The Rakuten Cloud-Native Platform delivers these solutions through an intuitive, declarative interface with advanced automation, reducing deployment complexity, timelines, and human error, while ensuring high availability with no single point of failure. Rakuten Cloud-Native Storage provides high-performance, scalable capabilities for diverse applications, including AI/ML, retail, IoT, and gaming. It stands out from competing solutions by offering true application awareness without requiring deep Kubernetes and storage expertise.
“Digital transformation is a global priority, but access in many regions is still limited by the high cost of cloud-native solutions from major vendors,” says Anirban Chakravartti, Vice President of Global Sales at Rakuten Symphony. “In partnership with Simply Tech, we are bringing powerful, affordable cloud solutions to businesses in South and Central America, empowering them to modernize and compete on a global scale.”
The partnership seeks to address the growing regional demand for distributed, cloud-based AI workload management at scale, offering localized operations and support. In this context, Simply Tech will play a key role, helping organizations securely modernize their IT infrastructure, adopt edge computing, and deploy stateful applications in sectors such as healthcare, finance, manufacturing, logistics, utilities, and more.
Beyond technological advancement, the collaboration also drives growth for local resellers and creates new high-tech career opportunities across the region.
“Businesses are eager to evolve in South and Central America, but many face barriers due to the high cost of current solutions,” says Sam Freitas, Head of Business Development at Simply Tech. “Our partnership with Rakuten Symphony enables access to cutting-edge, cloud-native technologies for our reseller network and their clients—while simultaneously creating local job opportunities and fostering high-tech expertise in the region.”
The partnership between Rakuten Symphony and Simply Tech will begin with a series of customer and partner events starting in July 2025, aimed at showcasing the potential of Rakuten Cloud and supporting regional digital transformation initiatives.
