Startup technology leader for supplier risk management, the Gedanken it presents an innovative platform that promises to revolutionize the supplier approval process, reducing the approval time by up to 90%, already serving more than 200 large companies. More than 400 information from public and private sources are automatically collected and analyzed, including registration data, certificates and judicial processes.
To understand how this process works, Lucas Madureira, co-founder of Gedanken, explains that the platform can, for example, read all the lawsuits of a particular supplier. “In addition, it presents if there is any issue within that judicial process that may involve some risk. We not only bring the data, but dramatically accelerate the analysis time of a” counterparty.
The intelligence developed by Gedanken identifies potential risks related to slave labor, child labor, inadequate working conditions, international lists, arrest warrants, debts and relationship with government, environmental, social, financial and reputational damage.The solution uses this feature to automate and customize data analysis, freeing companies from bureaucracy and allowing them to focus on their core businesses.
Customizing the approval process is one of the pillars of the platform. By recognizing the difference between transactional and critical partners, the solution presents an intelligent and personalized approval flow for each one. This approach directs the analysis to the specific areas that have risk related to each supplier, eliminating unnecessary steps and optimizing the time of homologation and continuous monitoring.
“Imagine that a supplier has an integrity problem related to corruption; in this case, only the compliance team can approve. If the problem is environmental, only those responsible for environmental issues can solve it. If the supplier does not present any risk, it will be approved automatically, without the need for human intervention. This accelerates the time of supplier approval, significantly reducing the operational time that many companies lose in this process today. In this way, companies can focus their efforts on the most relevant suppliers, reducing bureaucracy and streamlining the process as a whole”, Lucas explains.
This is an important moment in the market, as companies seek solutions to optimize their supply chains and ensure compliance with ESG (Environmental, Social and Governance) best practices. Data from the Gartner Supply Chain Symposium/Xpo, held in May this year, estimates that by 2027, 50% of companies will be managing supplier contracts through the use of AI-enabled risk analysis and editing tools.
Gedanken emerges as an ally in this scenario, offering a platform that optimizes the homologation process, risk management and sustainability. “One of the great challenges faced by companies is the lack of customization in the onboarding process”, explains the co-founder of Gedanken. “Often, all suppliers are treated in the same way, regardless of their strategic relevance, their impact on the organization or the criticality of their activity. Our platform treats the different differently, according to the criticality of each supply category”.

