iPhone 13 is the best-selling used smartphone through OLX in 2025

Survey of OLX, the largest market of classified used products in the country, shows that the iPhone 13 is the champion in sales of smartphones used through the platform in 2025. The iPhone 14 Pro Max occupies the second position, followed by the iPhone 13 Pro Max, in the third. Complete the top five placed the iPhone 15 Pro Max, in the fourth, and the iPhone 14, in the fifth.

Apple smartphones dominate the top 11 positions among the 20 most marketed through OLX, which includes the presence of two models of the previous generation of the gadget: the iPhone 16, in the 8th position; and the iPhone 16 Pro Max, in the 10th place.

The Samsung Galaxy S24 Ultra is the best placed among the models with Android system, in the 12th position. The Xiaomi 13, launched in 2022, is the only model of the Chinese manufacturer to be present among the best placed.

The study reveals that some used devices launched before 2024 were highlighted in sales growth in the comparison between 2025 and the previous year.This is the case of the iPhone 14 Pro, which registered a positive variation of 80.4% and the iPhone 15, whose sales grew 63.8% from one year to the next.

The best-selling Apple smartphone through the platform also showed an increase of 22.2%. Among Android devices, the Samsung Galaxy S23, launched in 2023, is the highlight, with a high of 11.8% in the market.

Most sought after and advertised smartphones

The iPhone 13 also led the search in 2025, followed by the iPhone 14 Pro Max, in second position, and the iPhone 13 Pro Max, in third. Also appeared among the 20 most sought after one of the smartphones of the generation launched last year, the iPhone 17 Pro Max, in 17th place.

Among Samsung's devices, the S23 Ultra is the best positioned in the ranking, in 13th position.

In the ranking of most announced, it also leads the iPhone 13, followed by the iPhone 16, in second, and the iPhone 14, in third.

The Samsung S24 Ultra is the best positioned in the ranking among Android devices, occupying the 13th position.

How to make an online purchase more safely

• Do not disclose your personal data or cell phone number;
• Be wary of prices or offers that are much lower than the market price;
• Check the platform for information about the seller, such as account age, company registration, if applicable, and licenses;
• OLX offers the OLX guarantee, a service by which it is possible to pay for the purchase through the platform, without having to make transfers to third parties. Once the payment is confirmed by OLX, the buyer receives a confirmation message directly in the ad chat;
• Always ask for the receipt for the item you're negotiating. This way, you can be sure of the legal origin of the product, and if it's still under warranty, you can access official technical support.
• In the case of a face-to-face purchase or delivery, choose busy places, such as squares, shopping malls or subway stations. If possible, always go with another adult;
• OLX does not have partnerships with ride-hailing apps such as Uber, Rappi, and 99. For sales and purchases under the OLX Guarantee, deliveries are available throughout Brazil via Correios, Jadlog, Clique e Retire, Loggi, and R3 Transportes. Always check your sales history and how your product will be shipped in the logged-in area of the website or app;
• OLX never requests confirmation or security codes, whether by phone, email, chat, or messaging apps. If you receive any contact on OLX's behalf requesting a code or password, report it on the platform;
• OLX does not send emails with attachments or links that redirect outside the platform. If you receive any such communication, do not download any documents or click on the links.